VP, Growth

🔥 1 hour ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

📈 Growth Marketing

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Motive

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

📦 Logistics

🏗️ Construction

🍽️ Food & Beverage

Logistics • Construction • Food & Beverage

Motive is a company that provides an integrated operations platform designed to enhance the safety, productivity, and profitability of fleet management and operations. Utilizing cutting-edge AI technology, Motive offers solutions such as driver safety monitoring, fleet management, equipment monitoring, and spend management. These services provide unparalleled visibility into vehicles and equipment, automate workflows, reduce costs, and improve efficiency for industries like construction, oil & gas, public sector, food & beverage, and logistics. Motive is recognized as a leader in fleet management and empowers companies to maximize their operational potential with innovative solutions.

📋 Description

• Set the growth strategy and priorities, connecting company goals to customer, funnel, and revenue outcomes • Identify high-value opportunities across acquisition, conversion, onboarding, activation, retention, and expansion • Build and manage a disciplined experimentation program, including hypotheses, test prioritization, success measures, and scaling effective results • Engage in high-impact growth programs across paid, organic, web, and other channels • Use automation and AI to reduce low-value work, personalize customer experiences, and increase team productivity • Improve the customer journey from first interaction through adoption, renewal, and product expansion • Partner with Marketing on channel effectiveness, demand capture, audience quality, and funnel conversion • Partner with Product and Data on customer research, product usage, behavioral signals, activation, engagement, self-service, and product-led growth • Partner with Sales and Customer Success on lead quality, handoffs, time to value, retention, and expansion • Establish growth measurement frameworks and operating cadences, including funnel definitions, dashboards, forecasting, cohort analysis, and performance reviews • Evaluate growth investments using conversion, acquisition cost, payback, lifetime value, retention, and incremental revenue • Build, lead, and develop a high-performing growth organization with clear ownership and decision rights • Bring customer and market insight into product priorities, packaging, pricing, channel strategy, and go-to-market plans • Collaborate across Marketing, Product, Sales, Customer Success, Finance, and Data

🎯 Requirements

• 12+ years of experience in growth, demand generation, product-led growth, lifecycle marketing, revenue growth, or a related discipline, including significant leadership experience • Track record of delivering measurable, efficient growth at a B2B SaaS or technology company, ideally with multiple products, customer segments, or routes to market • Deep personal expertise in selecting, building and analyzing enterprise demand generation programs across a wide range of channels • Strong analytical judgment and fluency with experimentation, funnel measurement, cohort analysis, forecasting, and growth economics • Experience leading teams and influencing senior stakeholders across Marketing, Product, Sales, Customer Success, Finance, and Data • Strong customer orientation and ability to connect customer problems and behavior to practical growth opportunities • Ability to move between strategy and execution, framing opportunities, making trade-offs, aligning stakeholders, and helping teams deliver • Clear executive communication skills, sound judgment with incomplete information, and bias toward timely decisions and measurable action • Track record of attracting, developing, and retaining strong talent while setting a high bar for accountability and collaboration • Applicant must be authorized to receive and access commodities and technologies controlled under U.S. Export Administration Regulations

🏖️ Benefits

• Competitive compensation and benefits • Total compensation may include variable compensation and equity • Reasonable accommodations throughout the hiring process • Some interviews or new-hire training sessions may be held in person at one of Motive's global offices

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