Head of Paid Media

Job not on LinkedIn

🔥 0 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $6k - $7k / month

⏰ Full Time

🔴 Lead

📈 Performance Marketing

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MVR Digital

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2016

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

MVR Digital is a full-service performance growth marketing agency that partners with direct-to-consumer and eCommerce brands. They specialize in paid media, creative strategy, email marketing, landing pages/CRO, and data & analytics (including attribution), helping beauty, fashion, wellness, and lifestyle companies scale through measurement-led, outcome-focused campaigns. Built for complexity, the agency emphasizes sustainable systems, high client retention, and data-driven creative to drive DTC growth from launch to scale.

📋 Description

• Own Google Search, Shopping, Performance Max, and YouTube strategy, execution, and daily optimization • Maintain working knowledge of Meta, TikTok, and Connected TV to guide full-funnel strategy and team decisions • Serve as primary contact for 2 to 3 client accounts, owning strategy conversations, performance reviews, and daily communication • Review and QA campaign builds from other buyers before launch and provide actionable feedback • Manage budget pacing, structured testing, and bid strategy across accounts, including budgets of $100K+/month • Analyze performance by audience, keyword, placement, and funnel stage to guide roadmaps and recommendations • Flag risks, diagnose underperformance, and implement fixes with clear hypotheses and expected impact • Build reporting cadence, craft performance narratives, and prepare client-facing decks • Partner with creative to brief assets aligned with funnel needs and testing plans • Partner with analytics and technical teams to ensure clean tracking, UTM hygiene, GA4 and GTM accuracy, and workable attribution • Mentor media buyers and contribute to shared processes, templates, and documentation

🎯 Requirements

• Five or more years of hands-on Google Ads experience covering Search, Shopping, Performance Max, and YouTube • Agency or high-growth environment experience • Proven ownership of Google budgets of $100K+/month with clear ROAS and CPA improvement • Deep working understanding of Meta, TikTok, and Connected TV • Experience managing client relationships and independently leading strategy calls or performance reviews • Fluency with GA4, Looker Studio, and attribution concepts • Sharp analytical skills and strong attention to detail, especially in QA and tracking • Exceptional written and verbal English communication skills, with native- or bilingual-level fluency • Ability to lead client strategy calls independently and without translation support • Bias for ownership, thoughtful pushback, and clear decision making

🏖️ Benefits

• Paid time off • Paid company holidays • Flexible Fridays • Remote first collaboration • Quarterly performance bonus potential • Career incubator: grow across platforms, industries, and leadership • Supportive leadership and a kind, ambitious team