Lead Campaign Manager, Pharma

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $125k - $145k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

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Natera

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2004

🏥 Healthcare

🧬 Biotechnology

⚕️ Healthcare Insurance

Healthcare • Biotechnology • Healthcare Insurance

Natera is a global leader in cell-free DNA testing technology, specializing in non-invasive genetic testing and diagnostics. The company's innovative solutions focus on areas such as prenatal screening, cancer detection, and organ transplant monitoring. By using advanced bioinformatics and DNA analysis, Natera provides healthcare professionals and patients with critical information to make more informed medical decisions.

📋 Description

• Own ONC Pharma campaign strategy end to end, from business and brand objectives through launch, optimization, and retrospective • Direct day-to-day execution across digital, email, paid media, content, HCP/patient-facing programs, and events • Set campaign briefs and creative direction with creative and brand teams • Identify and resolve timeline, budget, and performance risks • Define campaign KPIs and measurement frameworks • Monitor performance and translate results into actionable tweaks, tests, and recommendations • Build test-and-learn practices and codify campaign learnings • Present performance results and strategic recommendations to senior stakeholders, including the ONC Marketing VP • Coordinate creative, agency, media, and marketing operations partners • Facilitate decisions among stakeholders with competing priorities • Manage agency and vendor relationships and hold partners accountable • Partner with the ONC Marketing VP as a strategic thought partner • Make and communicate campaign strategy, scope, and prioritization decisions • Resolve or escalate issues with options and recommendations • Provide direct, constructive feedback across the organization

🎯 Requirements

• 12 years in campaign management or marketing strategy/execution roles, or 8 years and a master’s degree in marketing or equivalent • Track record of owning campaign strategy end to end • Pharma, biopharma, oncology, or broader life sciences experience strongly preferred • Fluency in reading and acting on performance data • Experience with analytics platforms, Power BI, Salesforce, Eloqua, or similar marketing automation tools • Experience managing up to and influencing senior stakeholders • Strong cross-functional leadership skills without formal authority • Excellent written and verbal communication • Experience operating within a regulated pharma marketing environment and MLR / medical-legal review processes strongly preferred • Self-directed, high-ownership approach • Ability to mentor or set standards for junior team members and agency partners without formally managing them

🏖️ Benefits

• Annual performance incentive bonus • Long-term equity awards • Comprehensive health benefits (medical, dental, vision) • 401(k) with company match • Generous paid time off and company holidays • Additional wellness and work-life benefits • Life and disability plans for eligible employees and dependents • Free testing for employees and immediate families • Fertility care benefits • Pregnancy and baby bonding leave • Commuter benefits • Employee referral program