Vice President of Sales

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Packback

51 - 200 employees

Founded 2014

📚 Education

🤖 Artificial Intelligence

☁️ SaaS

💰 Private equity on 2024-04

Education • Artificial Intelligence • SaaS

Packback is an education technology company that provides an AI-powered, pedagogy-first platform for inquiry-based student discussions, real-time writing feedback, and originality/plagiarism prevention for K-12 and higher education institutions. The SaaS platform automates formative feedback and grading assistance, integrates with learning management systems, and emphasizes responsible, transparent use of AI to improve student engagement, writing skills, and learning outcomes.

📋 Description

• Lead and scale Packback’s sales organization as the company grows its presence across higher education • Own the overarching sales strategy for the enterprise and B2C higher-ed business • Design and evolve go-to-market motions, organizational structure, staffing plans, and incentive structures in partnership with Finance and People • Lead, coach, and develop Account Executives and front-line managers • Drive structured coaching on complex, multi-stakeholder deals from discovery through close • Recruit and onboard top sales talent • Directly manage front-line managers and some enterprise sales representatives • Enforce forecast rigor and pipeline hygiene at the organizational level • Implement reliable processes, playbooks, and KPI tracking • Provide board-ready performance insights to the executive team • Align with Marketing, Product, Customer Success, and Revenue Operations to optimize the end-to-end customer journey • Gather insights from campus leaders and faculty to inform product direction and refine market narratives • Partner with the CEO and report to the Chief Executive Officer • Help shape sales organization design, compensation strategy, and long-term go-to-market architecture

🎯 Requirements

• 10+ years sales experience, including 3+ years leading multilayered teams (manager‑ and/or director‑level reports) in B2B SaaS or EdTech businesses • Demonstrated success selling complex solutions to higher education institutions or similarly complex organizations • Experience managing enterprise sales cycles while supporting higher-volume opportunities or multiple sales motions • Demonstrated success leading teams in account-based selling - navigate multi-stakeholder buying groups within each account, uncovering new sales opportunities and growing user adoption across the institution • Track record designing or redesigning quota, territory, or comp plans that improved attainment or efficiency • Strong coaching skills with a track record of improving individual and team performance • Experience with sales forecasting, pipeline management, and performance metrics • Expert negotiator - experience navigating and negotiating MSAs, data‑privacy addenda, and multi‑year pricing frameworks • Excellent communication and relationship-building skills, with the ability to influence both internal stakeholders and executive-level customers • Familiarity with modern sales tools such as Salesforce, HubSpot, Gong, Salesloft, or similar platforms • Experience with consultative sales methodologies such as Challenger, MEDDIC, or similar frameworks is a plus • A genuine interest in education and a desire to help institutions improve outcomes for students • Ability to travel up to 25-35% for domestic U.S. campus visits, conferences, and executive sponsor meetings • Applicants must be authorized to work for any employer in the U.S. without the need for sponsorship • Packback does not offer visa sponsorship for this role • Must reside in one of: Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Florida, Georgia, Hawaii, Iowa, Illinois, Indiana, Kentucky, Massachusetts, Maryland, Michigan, New Jersey, North Carolina, New York, Ohio, Pennsylvania, Rhode Island, South Carolina, Texas, Virginia, Washington, or Wisconsin

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