Associate Digital Marketing Manager

🔥 13 hours ago

🇺🇸 United States – Remote

💵 $85k - $105k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🌐 Digital Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Parse Biosciences

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2018

🏥 Healthcare

💼 Consulting

🏭 Manufacturing

Healthcare • Consulting • Manufacturing

Parse Biosciences is a company specializing in scalable and accessible single cell sequencing technology. They provide an end-to-end solution for researchers, simplifying the process from cell suspension through library prep and sequencing to data analysis with their Trailmaker software. Their innovative Evercode technology allows for comprehensive single cell sequencing without the need for specialized instruments, pushing the boundaries of scientific research in cell transcriptomics, immune profiling, and CRISPR screens. Parse Biosciences is notably involved in partnerships and collaborations to advance single cell research, such as their work with Vevo Therapeutics on AI powered drug discovery.

📋 Description

• Support the planning, execution, and optimization of digital marketing campaigns across multiple channels • Coordinate digital campaign activities and timelines with Marketing and cross-functional stakeholders • Build and execute email marketing campaigns, including audience segmentation, setup, testing, deployment, and performance tracking • Support website updates and optimization to improve customer experience, engagement, and conversion • Create and edit digital content and copy consistent with Parse Biosciences’ brand voice and messaging • Support organic and paid social media activities, including scheduling, community engagement, and performance monitoring • Assist with paid search, social, and display advertising campaigns • Monitor and report website traffic, campaign engagement, audience behavior, lead generation, and conversion metrics • Use performance insights to recommend campaign and channel improvements • Support SEO initiatives and improve organic search performance • Collaborate with Product Marketing, Design, Communications, Sales, and other teams on integrated campaigns and commercial initiatives • Maintain campaign, website, and marketing data in relevant platforms and systems • Stay current on digital marketing trends, tools, technologies, and best practices • Support additional digital marketing projects as the business grows

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Business, Life Sciences, Computer Science, or a related field, or equivalent relevant experience • 1 - 3 years of relevant experience in digital marketing, marketing operations, demand generation, web marketing, or a related area • Experience with digital marketing and analytics platforms such as HubSpot, Google Analytics, Google Ads, or similar tools • Familiarity and interest in email marketing, website content management, social media, paid digital advertising, and/or SEO • An analytical mindset and interest in using data to understand performance and improve marketing effectiveness • Strong written and verbal communication skills • Strong organizational skills and attention to detail, with the ability to manage multiple projects and deadlines • A proactive, collaborative approach and ability to work effectively across teams • Interest in learning new digital marketing tools, technologies, and approaches • Experience in life sciences, biotechnology, healthcare, or another technical industry is preferred but not required

🏖️ Benefits

• Medical, dental, vision, and Rx (prescription) coverage beginning on the 1st day of the month following your start date; Parse covers 90% of the monthly premiums for employees, and 60% for dependents • A 401(k) program with no waiting period to participate • Basic life insurance and short and long-term disability coverage; monthly premiums for both are covered at 100% by Parse • Flexible spending account (FSA) options for medical, dependent care, and commuter expenses • A transportation program (Seattle only) • 12 paid holidays annually and a winter holiday break • A generous time off policy • Laptop and any other essential technical/home office equipment will be provided