B2B Marketing Associate – Account Director

🔥 15 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🧑‍💼 Account Executive

👻 Ghost score 16%

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Logo of Power Digital Marketing

Power Digital Marketing

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Own a portfolio of 4–6 B2B accounts • Serve as the primary strategic partner for clients, owning the performance narrative and identifying growth opportunities • Ensure marketing efforts align to pipeline growth, lead quality, and revenue outcomes • Bridge MQL generation and pipeline conversion with client marketing and sales teams • Discuss ICP definition, lead scoring, funnel conversion, and sales feedback loops • Partner with Project Managers to keep execution on track • Collaborate with the Account Director on quarterly strategy and long-term growth plans • Employ AI technologies to enhance and optimize business processes • Utilize Power Digital's Nova ecosystem as it relates to the department • Lead weekly client calls on larger accounts and support PM-led calls on smaller accounts • Translate Power Circuit roadmap outputs into weekly account priorities and flag strategic execution drift • Monitor lead quality, MQL→SQL conversion, and funnel contribution • Coordinate paid, SEO, content, and ABM teams around a unified account strategy • Align with client marketing contacts on ICP, campaign priorities, and reporting cadence • Support quarterly strategy, renewal preparation, and service expansion conversations • Build and maintain client relationships and contribute to at least 90% retention • Work in Iris and Nova daily, use performance data proactively, and maintain Pulse cadence at 100%

🎯 Requirements

• 4–7 years in B2B marketing or client services, with experience managing client relationships day-to-day • Understands pipeline metrics well enough to own the conversation — MQL, SQL, CPL, win rates, CAC • Familiar with CRM and marketing automation platforms (HubSpot, Salesforce, etc.) and how they connect to reporting • Comfortable presenting to and communicating with VP and director-level client stakeholders • Cross-channel fluency across paid, SEO, content, and ABM • Has worked in B2B marketing environments and understands the sales cycle dynamics that make it different • Strong written and verbal communication; can translate data into a clear narrative • Candidates must be residents of and legally authorized to work in the US

🏖️ Benefits

• Base salary + commission opportunities • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium • 401(k) plan - 4% employer contribution matching • Unlimited Time Off available on day one • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors • Fully flex work environment: full-remote, in-office, or hybrid • A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck • Employee Assistance Program (EAP) • 12 observed United States national holidays + 2 mental health recharge days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives

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