Manager, Digital Marketing Operations

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $86k - $110k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

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👻 Ghost score 0%

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RxSense

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

📦 Logistics

🏥 Healthcare

💰 Private Equity Round on 2020-05

Consulting • Logistics • Healthcare

RxSense is a HealthTech company dedicated to modernizing pharmacy benefit management. They develop cutting-edge products that optimize claims adjudication and analysis, aiming to lower costs and improve access within the pharmacy ecosystem. RxSense offers solutions for PBMs, pharmacies, pharma manufacturers, payers, and consumers, supporting better outcomes for millions of people daily. Their products include advanced tools like the RxIQ Enterprise adjudication engine, business intelligence analytics platform, and AI-based pricing optimization. They are known for their flagship prescription savings brand, SingleCare, which helps consumers secure affordable prices while benefiting pharmacy partners.

📋 Description

• Build, schedule, and monitor email and SMS campaigns in Braze and Twilio • Manage the technical setup of marketing automation and CRM systems • Manage email and SMS vendor relationships, including onboarding, performance, and cost • Track and report email and SMS performance to identify opportunities to influence member behavior and increase lifetime value • Protect marketing database data quality and maintain consistent design and brand standards • Manage the creative development process from request to launch, including briefs, timelines, reviews, and approvals • Maintain intake and prioritization systems for creative work • Schedule and manage social campaigns in Hootsuite and Later • Maintain the social content calendar and report on publishing performance • Support SMS, App Install, and Paid Social campaign setup, asset tracking, trafficking, and reporting • Review CRM, creative, and social workflows and partner with internal AI resources to automate repeatable steps • Test AI tools for campaign QA, reporting summaries, copy and subject-line variations, and creative briefs • Use performance data and AI-assisted analysis to improve segmentation, timing, and messaging • Apply a test-and-learn approach, document results, and share learnings • Collaborate across Brand, Creative, Analytics, and Performance Marketing

🎯 Requirements

• Bachelor’s degree, or an equivalent combination of education and experience • 5+ years of digital marketing experience with a background in email and SMS marketing • Hands-on experience with marketing automation, ESP, and SMS tools; Braze and Twilio strongly preferred • Working knowledge of HTML and CSS for building email campaigns • Experience managing workflows, timelines, and approvals across creative and cross-functional teams, ideally with a project management tool such as Asana • Experience with social scheduling tools such as Hootsuite and Later preferred • Strong analytical skills, including Excel, with experience in reporting and data analysis; Tableau preferred • Experience managing vendors and budgets • Curious, hands-on approach to AI and automation, with willingness to learn new tools and change how work gets done • Excellent verbal and written communication skills, with the ability to work across teams in a fast-paced environment and balance competing priorities