Senior Marketing Manager – Public Sector

🔥 13 hours ago

🇺🇸 United States – Remote

💵 $100.6k - $169k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 2%

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Samsara

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2015

📦 Logistics

🏗️ Construction

🏥 Healthcare

💰 Seed Round on 2014-08

Logistics • Construction • Healthcare

Samsara is a technology company that provides a comprehensive operations platform aimed at improving the efficiency, safety, and sustainability of organizations. Their solutions include video-based safety, vehicle telematics, equipment monitoring, workforce applications, and site visibility. Samsara serves a wide range of industries, including transportation, logistics, construction, and government. The platform connects people, systems, and data, enabling organizations to make faster, data-informed decisions. Samsara's Connected Operations technology helps complex organizations operate more effectively by offering real-time GPS, proactive alerts, compliance training, and asset tracking.

📋 Description

• Collaborate with marketing, sales, finance, business operations, product, and account development teams to execute go-to-market initiatives • Lead joint initiatives, facilitate cross-department communication, and drive alignment on marketing strategies • Forecast and measure the impact of demand generation activities on sales pipeline and revenue • Evaluate program performance and ROI and adjust tactics and strategy accordingly • Build and execute campaign activations across webinars, email, content marketing, direct mail, and other channels • Turn new activities into evergreen programs • Execute email campaigns, engagement and nurturing, advertising, webinars, sales enablement, direct mail, trade shows, and social media • Champion and embed Samsara’s cultural principles as the company scales globally and across new offices

🎯 Requirements

• 5+ years of demand generation, growth marketing, or other relevant marketing experience • Analytical skills with experience using data to drive business impact • Strong track record of planning, building, and managing large-scale campaigns • Excellent stakeholder management skills • Ability to communicate succinctly cross-functionally and with executives • Experience working in or with the Public Sector, especially federal or state governments • BS/BA degree or equivalent experience required • Curiosity about AI and regular use of AI for drafting, synthesizing, or automating • Expertise in B2B tech marketing • Analytical and creative hands-on marketing experience • Strong writing skills and experience creating content for emails, blogs, webinars, or web pages • Experience with ON24 and Marketo

🏖️ Benefits

• Initial RSU grant with no vesting cliff • Ongoing equity refresh opportunities tied to performance • Performance-based bonus/variable pay • Equity for eligible roles • Flexible, employee-led remote model • Professional development stipend • Comprehensive health plans • Parental leave plans • Above-market total compensation opportunities • Flexible working model with remote work support • Equal opportunity and reasonable workplace accommodations

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