Director, Growth & Retention – Shopper

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $225k - $275k / year

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 1%

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Logo of ShopMy

ShopMy

51 - 200 employees

📣 Marketing

🛍️ eCommerce

☁️ SaaS

Marketing • eCommerce • SaaS

ShopMy is a leading platform for creators to monetize their influence through product promotion on social media. It provides a simplified shopping experience for audiences via personalized digital storefronts. With features like enhanced affiliate linking and brand partnerships, creators can build lucrative relationships with over 47,000 brands. For brands, ShopMy offers access to an expansive network of elite creators, enabling streamlined interaction and performance tracking. The platform is designed to unlock growth opportunities and redefine creator-brand collaborations in the digital space.

📋 Description

• Own the full-funnel Shopper growth strategy from awareness and app installs through activation, purchase, and repeat • Set north-star metrics such as weekly active users and weekly active purchasers • Build scalable user acquisition across paid, organic, referral, and partnership channels • Design lifecycle systems including onboarding, push, email, in-app messaging, and win-back • Establish app measurement and attribution foundations, including MMP, event tracking, cohort analysis, and funnel analysis • Partner with the editorial team to distribute product narratives and organic content through paid channels • Work with product and founders on the shopper roadmap, bringing user perspective and growth data into product decisions • Lead and develop a team of two across growth and lifecycle, with responsibility for hiring and expanding the team • Translate performance into clear narratives for leadership and align founders, product, and marketing

🎯 Requirements

• 8+ years in growth, lifecycle, or consumer marketing, including several years leading growth for a consumer app • Experience acquiring users, not just customers • Direct experience marketing to drive app downloads and engagement • Experience with app measurement, attribution, and mobile lifecycle tooling • Deep experience with efficient acquisition and retention across the full funnel • Track record of building loyalty through product value, habit, and community rather than promotion-heavy tactics • Experience with cohort analysis, LTV/CAC, and experimentation • Experience owning a full shopper budget and making accountable resource-allocation decisions • Experience managing and developing a team • Comfortable operating with a small team, proving out a business before scaling, and building from scratch • Experience working closely with product and engineering • Experience growing a consumer technology product or marketplace focused on acquiring and retaining users

🏖️ Benefits

• Equity in ShopMy; all roles receive equity • Every employee builds and grows their own ShopMy page • 401(k) with 3% employer contribution, fully vested • Medical, dental, and vision benefits, including a 100% employer-paid medical option and dependent coverage • Virtual mental health support, urgent care, and primary care visits at no cost for employees and dependents • Flexible PTO, including birthday off • 13 company holidays • 14 weeks of paid parental leave • Remote-first culture with an NYC HQ • Workplace and wellness stipends for wellness, home office needs, and a Wellhub membership • 100% employer-paid disability and life insurance • Health Care FSA/HSA • Annual company offsite • Quarterly team co-locations

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