Email & SMS Program Lead

Job not on LinkedIn

🔥 0 minutes ago

🚗 Michigan – Remote

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⏰ Full Time

🟠 Senior

🦅 H1B Visa Sponsor

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Logo of Slate Auto

Slate Auto

201 - 500 employees

🚘 Automotive

🏭 Manufacturing

🚗 Transport

Automotive • Manufacturing • Transport

Slate Auto is a manufacturer of a radically simple, highly customizable electric pickup that can be configured as a pickup or fastback SUV. The company sells directly to consumers with an online configurator called the Slate Maker, a reservation model, and an accessories marketplace for swaps and upgrades. Slate Auto emphasizes affordability, practical design, and easy ownership with integrated charging options and third‑party service and charging network partnerships.

📋 Description

• Own end-to-end project management for Email and SMS programs from intake and briefing through build, QA, deployment, and post-send reporting • Organize creative, copy, data, and development partners around campaign creation, sending, and insights • Build and maintain campaign calendars, intake processes, and production workflows • Maintain project management systems and track tickets, tasks, and epics • Serve as the single point of accountability for on-time, error-free owned-channel sends • Establish and enforce QA standards for email and SMS campaigns • Manage and optimize Salesforce Marketing Cloud and other CRM tools to build, schedule, and execute campaigns • Coordinate always-on triggers and journeys, including Welcome Series, Abandon Cart, Post-Purchase, and win-back • Own campaign reporting, performance data, actionable insights, and recommendations • Partner with CRM strategy, creative, digital, and UX teams to translate plans into production schedules • Uphold email list hygiene and deliverability best practices • Drive continuous improvement by removing production bottlenecks and improving speed and quality

🎯 Requirements

• Bachelor's degree from a regionally accredited institution, or 3–5 years of relevant work experience • Minimum of 3 years of project or program management experience with hands-on email marketing execution • Experience with Salesforce Marketing Cloud or an equivalent CRM/ESP platform, including building and deploying campaigns, triggers, and journeys • Ability to manage multiple campaigns and projects end-to-end on tight timelines • Exceptional organizational skills and attention to detail, with a strong track record of QA and flawless execution • Experience building triggers and journeys for always-on campaigns such as Abandon Cart, Post-Purchase, and Welcome Series • Strong reporting skills and ability to turn performance data into actionable recommendations • Excellent written and verbal communication skills • Calm, ownership-driven approach in a fast-paced environment

🏖️ Benefits

• Equal Employment Opportunity and Affirmative Action employer • Reasonable accommodation for qualified individuals with disabilities

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