Director of Analytics

🕒 August 5

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

🏈 Ohio – Remote

🏈 Ohio – Remote

⏰ Full Time

🔴 Lead

👔 Director

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 32%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Smith

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

📣 Marketing

📦 Logistics

💰 Venture Round on 2009-08

Consulting • Marketing • Logistics

Smith is a company known as the Performance Commerce People, dedicated to transforming clients' potential into performance through a comprehensive range of services. Specializing in Experience Design, B2B and B2C strategies, and digital transformation, Smith tackles complex e-commerce challenges and enhances performance across multiple channels. Leveraging expertise in technology enablement and digital marketing, they support over 500,000 daily transactions, facilitating substantial annual revenue for their clients. With a presence in North and South America, they empower global brands to succeed in a digital-first market.

📋 Description

• Lead the strategy, growth, and evolution of Smith's Analytics practice across enterprise B2B commerce, marketing, and customer experience • Lead discovery sessions and define KPI frameworks, measurement strategies, and analytics roadmaps • Design and implement enterprise measurement ecosystems across GA4, GTM, Adobe Analytics, B2B commerce platforms, CDPs, CRM, marketing automation, BI, and data platforms • Assess analytics maturity, identify opportunities, and recommend improvements • Partner with UX, Development, SEO, Paid Media, Content, Lifecycle Marketing, and CX teams to embed tracking and web analytics • Design and deliver dashboards, reporting, and executive insights • Guide dashboard development across Looker and Power BI • Build scalable analytics frameworks, standards, and best practices • Mentor analysts and consultants in measurement strategy, data storytelling, consulting, and client leadership • Lead client analytics discussions and facilitate executive-level conversations and workshops • Support proposals, solutioning, new business, and expansion of analytics services with existing clients • Manage data quality, governance, privacy, measurement risks, and actionable recommendations aligned with business outcomes

🎯 Requirements

• 8+ years in analytics, digital measurement, business intelligence, data strategy, or consulting • Experience leading analytics engagements in agency, consulting, or enterprise environments • Ability to move from strategy through implementation and ensure analytics solutions are delivered and adopted by clients • Expertise with GA4, Google Tag Manager, Adobe Analytics, Looker, Power BI, Tableau, Snowflake, BigQuery, CDPs, CRMs, and marketing automation platforms • Experience with tracking strategy, data layer requirements, ecommerce event tracking, UTM standards, attribution, experimentation, and analytics QA • Success leading analytics for enterprise websites, commerce platforms, digital transformations, or large-scale marketing programs • Experience with complex B2B buying journeys, commerce platform analytics, KPI frameworks, dashboards, attribution models, and reporting ecosystems • Ability to translate business goals into technical requirements • Experience growing client relationships and contributing to new business opportunities

🏖️ Benefits

• Remote work • Opportunity to lead and evolve Smith's analytics practice • Mentoring and professional development through leadership of analysts and consultants • Work with enterprise clients and leading commerce technology platforms • Philanthropic ownership structure focused on socially beneficial programs