Director, GTM Enablement

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎁 Product Marketing

🦅 H1B Visa Sponsor

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Logo of Stord

Stord

1001 - 5000 employees

Founded 2015

🍽️ Food & Beverage

💼 Consulting

📣 Marketing

Food & Beverage • Consulting • Marketing

Stord is a cloud supply-chain company that combines fulfillment network operations with integrated SaaS (OMS/WMS) to power omnichannel and DTC e-commerce brands. It provides warehousing, last-mile and transportation services, order routing, inventory management, and consumer-facing delivery tools to improve conversion, speed up fulfillment, and protect brand experience. Stord serves growing B2B and direct-to-consumer brands across food & beverage, beauty, apparel and other retail categories, offering a customizable fulfillment network and software platform to optimize costs and delivery performance.

📋 Description

• Design and run a GTM new-hire bootcamp for sales, Account Management, and Solutions Engineering teams • Own ramp-time benchmarks and improve new-hire productivity as the organization verticalizes • Build and maintain the ongoing training calendar for all GTM members • Deliver training on Commerce Product Suite releases, process changes, and vertical-specific selling skills • Design and administer a certification program tied to product knowledge, vertical positioning, and sales methodology • Build and maintain playbooks, battlecards, and a content library • Support the verticalized sales motion, Account Management renewal/expansion mandate, and Commerce Suite expansion play • Own message-market fit training, objection handling, and competitive positioning • Track ramp time, certification completion, and content adoption • Report enablement ROI based on seller performance outcomes • Partner with Sales, Account Management, Solutions Consulting/Sales Engineering, and Product Marketing leadership • Report to the VP of GTM Strategy & Operations

🎯 Requirements

• Bachelor's degree or equivalent experience in business, communications, or a related field • 5+ years in Sales Enablement, with direct experience building or scaling a program at a B2B company • Hands-on fluency with modern enablement platforms such as Highspot, Seismic, Gong, or equivalent • Comfortable using AI tools to build training content, personalize onboarding paths, and automate certification tracking • Ability to help sellers use AI in their own workflow • Experience with organizations with new business (hunter) and installed base (farmer) teams • Comfort working in fast paced environments • Familiarity with supply chain, logistics, or e-commerce verticals • Experience with vertical-organized teams

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