Digital Marketing Specialist

Job not on LinkedIn

🔥 0 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

THIRA Health

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2015

🏥 Healthcare

👥 B2C

Healthcare • B2C

THIRA Health is a clinical behavioral health provider offering evidence-based, DBT-rooted treatment for eating disorders, anxiety, depression, bipolar disorder, borderline personality disorder, and other co-occurring mental health conditions. They operate multiple levels of care — including partial hospitalization (PHP), intensive outpatient (IOP) programs (morning and evening), and residential treatment for adolescents and adults — and emphasize whole-person care with therapies such as art and movement, nutrition, mindfulness, family support, and cohort-based community treatment. THIRA is Joint Commission–accredited and partners with crisis lines and professional eating disorder networks; they serve individuals (including women, teen girls, male-identifying people, and gender non-conforming persons) and provide resources, webinars, and insurance guidance.

📋 Description

• Develop and implement social media strategies to increase brand awareness and engagement • Create engaging content for Facebook, Instagram, Twitter, and LinkedIn • Monitor social media channels and respond promptly to comments and messages • Analyze social media metrics and identify areas for improvement • Stay updated on social media marketing trends and best practices • Write blog posts, articles, website copy, press releases, and other marketing materials • Research relevant topics to ensure content accuracy • Optimize content for search engines using relevant keywords • Collaborate with team members and subject matter experts to create content • Edit and proofread written materials • Develop and execute email marketing campaigns • Create personalized email content • Segment email lists by demographics, interests, and past interactions • Design email templates using HTML/CSS or email marketing software • Conduct A/B testing of subject lines, layouts, and calls to action • Monitor open, click-through, conversion, and unsubscribe rates • Analyze data and customer insights to refine campaigns • Ensure email privacy-law compliance, including consent and unsubscribe options • Meet timeliness and quality expectations and adjust priorities as needed • Communicate professionally with staff, visitors, healthcare professionals, marketers, and the public • Attend required trainings, supervisions, weekly meetings, coverage duties, and special projects • Report immediate safety hazards • Follow company ethics, conduct, conflict-of-interest, and compliance policies • Keep current with applicable federal, state, and GMH regulations • Support compliance-policy training and evaluation • Perform other related duties as assigned

🎯 Requirements

• At least 18 years of age • Bachelor's degree in business, marketing, or related field preferred • Experience or knowledge of Mental Health and Substance Use Disorder Treatment • Professional standards and strong interpersonal, customer service, verbal, and written communication skills • Understanding of digital marketing strategy across multiple channels • Experience with email marketing platforms and social media management tools • Creative thinking with strong attention to detail • Ability to thrive in a fast-paced, high-volume environment • Strong oral and written communication and professional collaboration skills • Self-starter with professional urgency and consistent follow-through • Proficient computer skills and ability to learn various software programs, systems, and applications • Successfully complete a comprehensive background check, MVR screen, and drug screen • Ability to multitask with limited supervision while meeting deadlines and quality standards • Flexibility to work evenings, nights, and weekends and adapt the schedule as needed