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VP, Programmatic, AdOps

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🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

👔 Vice President

👻 Ghost score 10%

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Logo of TMB (Trusted Media Brands)

TMB (Trusted Media Brands)

501 - 1000 employees

Founded 2013

🍽️ Food & Beverage

📣 Marketing

✈️ Travel

Food & Beverage • Marketing • Travel

TMB (Trusted Media Brands) is the world’s leading community-driven entertainment company, powered by stories that are inspired and created by its fans. Authentic to its core, TMB spotlights amazing people and moments to fuel the passions and pastimes of more than 200 million consumers worldwide. The company operates some of the most well-known and much-loved media brands, spanning a wide range of verticals, from home and garden to food and nature. TMB demonstrates the influence and power of community-driven content in bringing people together through dynamic and versatile storytelling across video, digital, and print channels. Its content is trusted, inspirational, and timeless, aiming to unify and connect audiences globally.

📋 Description

• Work directly with Programmatic vendors on new product releases and rollouts • Understand evolving programmatic technology across open auction, PMP, and PG, including header bidders and server-side versus client-side implementations • Make recommendations and create test plans for programmatic technology and vendors • Work with ad product managers and technology teams to implement solutions • Evaluate current and new programmatic vendors and make recommendations • Vet new programmatic business and partnership opportunities • Understand the health of bidder partners to optimize and troubleshoot connections • Identify levers to drive improved results and recommend actions • Monitor market developments and shifting trends, pivoting operations and the ad stack accordingly • Collaborate with ad sales to accommodate PMP and PG deals • Evaluate and implement video programmatic initiatives • Monitor and maintain ad quality across the portfolio of sites, including managing block lists in an Ad Quality platform • Provide quality assurance for site and app releases affecting programmatic revenue • Maintain Ads.txt files and compliance and transparency initiatives • Act as technical liaison with product and engineering teams and represent programmatic interests • Optimize and update header bidding while working with analytics to monitor impact

🎯 Requirements

• At least 8 years of experience • Experience with Google Ad Manager (DFP) or other Ad Servers • Understanding of programmatic ecosystems and platforms such as Google, Magnite or Index Exchange • Strong knowledge of web debugging with tools such as Charles and Chrome Developer Tools • Experience working with Product and Engineering teams • Experience with JIRA is a positive • Ability to address problems with a data driven approach • Strong Excel skills are an advantage • Experience with BI tools are an advantage • Demonstrated experience and success in conducting client meetings • Must be currently eligible to work in the United States of America

🏖️ Benefits

• Work/life balance • Generous time off • Comprehensive benefits and programs • Collaborative and engaging culture

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