
201 - 500 employees
Founded 2013
đź Consulting
đŁ Marketing
âď¸ SaaS
Consulting ⢠Marketing ⢠SaaS
Zappi is a B2B SaaS consumer insights platform that combines AI and large-scale consumer data to help brands develop products, optimize advertising, and track brand performance. The platform provides continuous, real-time feedback loops, iterative product and ad testing, and standardized, high-quality survey data to guide launch decisions and improve marketing effectiveness for enterprise consumer brands.
đĽ 0 minutes ago
đ Massachusetts â Remote
đľ $155k - $165k / year
â° Full Time
đ Senior
đ§âđź Account Executive
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201 - 500 employees
Founded 2013
đź Consulting
đŁ Marketing
âď¸ SaaS
Consulting ⢠Marketing ⢠SaaS
Zappi is a B2B SaaS consumer insights platform that combines AI and large-scale consumer data to help brands develop products, optimize advertising, and track brand performance. The platform provides continuous, real-time feedback loops, iterative product and ad testing, and standardized, high-quality survey data to guide launch decisions and improve marketing effectiveness for enterprise consumer brands.
⢠Own and expand existing enterprise customer relationships ⢠Drive adoption of Zappi's agile research solutions and demonstrate the value of persistent audience insights ⢠Cultivate and retain relationships with senior stakeholders within a portfolio of accounts ⢠Identify new growth areas, including increasing user bases, upselling premium solutions, driving adoption in new business units and users, and cross-selling solutions ⢠Conduct in-depth discovery of customer innovation, advertising, and insights processes ⢠Develop strategic solutions and enterprise agreements using a consultative selling approach ⢠Navigate complex enterprise organizations and work with COEs, budget holders, senior marketers, and product leaders ⢠Own and manage the renewal bookings target and partner with Customer Success to achieve high GBR and NBR ⢠Execute renewals playbook beginning at least 120 days in advance ⢠Secure long-term, upfront, and early renewal commitments ⢠Act as a strategic partner and advocate for customer success with Zappi ⢠Conduct multiple client-facing meetings per week ⢠Collaborate with Customer Success, Professional Services, Solution Strategy, and Marketing ⢠Provide forecasting, status updates, and strategic insights to internal teams
⢠Significant enterprise selling experience, with a track record of driving contract expansion within complex organizations ⢠Experience in the market research or consumer insights industry or selling market research solutions ⢠Strong consultative sales skills, with the ability to align solutions to customer personas and business objectives ⢠Apply defined qualification principles to strengthen renewals and upsell opportunities, ensuring alignment with economic buyers, decision criteria, and procurement processes ⢠Maintain impeccable Salesforce hygiene, tracking deal timelines, forecast categories, and pipeline accuracy ⢠Demonstrated ability to drive YOY growth through account expansion and retention strategies ⢠Excellent negotiation skills, capable of structuring enterprise contracts that drive customer value and financial growth for Zappi ⢠Ability to manage relationships across multiple teams across complex large enterprise organizations with constantly changing priorities ⢠Strong grasp of budget cycles, procurement processes, and brand-based buying centers ⢠High proficiency in forecasting, pipeline management, and Salesforce best practices ⢠Proactive approach, and ability to challenge industry norms and incumbents ⢠Willingness to travel for customer meetings and internal events, both in the US and internationally as needed ⢠Demonstrated ability and commitment to leverage company-defined AI solutions and tools throughout the sales and account management process
⢠Unlimited holidays, with a minimum of at least 20 days per year plus national holidays ⢠One company-paid mental health day of rest every quarter ⢠Flexible working arrangements, including remote ⢠Thoughtfully designed offices supporting individual work and collaboration ⢠Support setting up a home office, if appropriate ⢠Wellbeing benefits and access to trained therapists / counselors ⢠Company paid Life, AD&D, Short term & Long term disability ⢠Immediate access to Zappi's Health, Dental and Vision Insurance Plan ⢠Option to enter Zappi's 401k program after 90 days of employment, matched up to 4% ⢠Tailored personal development through training allowances, coaching, mentorship and career frameworks
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