Senior Email/CRM Strategist

🔥 14 minutes ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟠 Senior

🏆 Customer Success

Where this job comes from

Posted on Acadia's careers page ↗Acadia's careers page, not through a job board

First seen by Remote Rocketship 14 minutes ago

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Logo of Acadia

Acadia

201 - 500 employees

💼 Consulting

🍽️ Food & Beverage

🏥 Healthcare

Consulting • Food & Beverage • Healthcare

Acadia is a full-service digital growth agency focused on e-commerce and retail media. The company provides strategy, advertising, analytics & business intelligence, paid media, content and creative, SEO, and conversion rate optimization across marketplaces and retail networks such as Amazon, Walmart, Instacart, Target and Kroger. Acadia helps brands (B2C and B2B clients) maximize sales and ROI through retail marketplace management, data-driven media planning and creative execution, with specializations in multi-location brands, beauty, CPG, pets, apparel, restaurants, and health & wellness.

📋 Description

• Lead the email relationship with each client through regular calls and direct email collaboration with CRM teams • Set up clients in the app, including offers, rules, brand voice and supported data • Run audiences, email versions, creative, tests and approvals in the app • Design holdout-group tests, analyze results and report measurable lift clearly • Understand each client's data capabilities and limitations • Work with the analytics team running data feeds • Collaborate with the creative lead on email design • Provide product feedback on future app capabilities • Build client enthusiasm and help bring additional brands onto the platform • Achieve measurable client-accepted lift, expand client programs or case studies, and launch a second client within 90 days

🎯 Requirements

• 5+ years in email, CRM or lifecycle marketing for consumer brands, agency or in-house • Led client relationships independently • Experience designing segmentation and testing, including holdout tests • Ability to explain lift simply • Knowledge of deliverability, frequency, suppression, offer rules and compliance • Experience with at least one major ESP, such as Iterable, Klaviyo, Salesforce Marketing Cloud or Braze • Fluent spoken and written English • Comfortable leading client calls • Genuine interest in AI and ability to learn new software quickly • Availability during US Eastern business hours • Nice to have: heavy use of AI tools, loyalty program experience, Klaviyo on Shopify for DTC brands, basic SQL or spreadsheet/BI data analysis, HTML email QA or SMS program experience

🏖️ Benefits

• Full-time contractor arrangement • Fully remote work from Brazil • Works US Eastern hours with core overlap 10am–4pm ET

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