Brand Strategy Manager

April 24

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Apply Digital

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A products, platforms & commerce company | MACH Alliance Member | Contentful Gold Partner | commercetools Select Partner

Product Strategy • User Experience • Product Design • Development - Apps • Web

501 - 1000

Description

• The Brand Strategy Manager serves as the intersection of strategic thinking and creativity. • Responsible for building, developing, and evolving a client’s distinctive brand strategy, defining all essential brand elements. • Leads and creates Strategic Outcomes, Workshops, Creative Briefs, Stakeholder Sell-in Presentations, Final Experience Strategy, and Brand Narratives. • Reports to the Senior Director of Brand Strategy and works within the Strategy Department. • Set the strategy for the creative department to align with business goals of clients. • Help unlock the creative potential of brands, of Apply Digital and its people. • Develop and implement innovative strategies to strengthen strategic initiatives.

Requirements

• 6-10 years of experience in Brand Strategy. • Previous experience in professional services or consultancy/agency environments. • Ability to synthesize culture, research and competition to develop thorough insights. • Ability to craft brand strategy territories - developing briefs for creative teams. • Strategically assess creative and provide actionable feedback. • Experience with planning and executing workshops. • Strong ability to create storytelling presentations tailored to different audiences. • Ability to plan strategies from start to finish, including mapping out steps. • Ability to support Business Development activities, e.g. pitch prep. • Can effectively articulate scope requirements for different types of strategy engagements. • Able to operate successfully both independently and as a collaborator.

Benefits

• Flexibility - work where you work best • Competitive benefits plan • Generous paid time off - take the time you need to be balanced and energized • A growing company means many opportunities for advancement - we like to promote from within! • Regular team and company events (karaoke, escape rooms, axe throwing and more!) • Training budgets, Days of Learning, company-wide training, Apply Library and our Hackathon for Good mean you have many different ways to learn and stretch yourself