Programmatic Trader, Media Trader, Ad Ops

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🕒 March 20

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Locala

WebsiteLinkedInAll Job Openings

51 - 200 employees

Locala is a leading omnichannel advertising platform that leverages consumer insights and machine learning AI to help marketers efficiently plan, buy, and measure multi-location campaigns on a global scale.

📋 Description

• Campaign execution and optimization • Set up, manage and optimize programmatic campaigns on Locala’s proprietary platform and on the main DSPs used • Daily performance monitoring and proactive resolution of delivery, pacing and tracking issues • Recommend and activate relevant audience segments based on client objectives and performance signals • Analyze discrepancies with third-party measurement tools, in close collaboration with Support teams • Provide guidance on creative formats, working directly with design teams • Define and execute omnichannel strategies across the following channels: CTV/OTT, programmatic DOOH, Display & Mobile • Manage and optimize PMP (Private Marketplaces) and Programmatic Guaranteed deals, particularly for local inventory • Work closely with Account Managers to understand client objectives, communicate results and support upsell opportunities • Serve as the primary point of contact for campaign-related matters (ad operations) • Build and maintain strong relationships with local publishers • Lead or contribute to weekly meetings with internal teams and external partners • Analyze performance data and translate results for non-technical stakeholders • Contribute to reporting and data visualization using Business Intelligence (BI) tools such as Tableau.

🎯 Requirements

• 5 years of experience in programmatic advertising managing large Tier 1 accounts • Strong experience with DSPs such as DV360, The Trade Desk, Amazon DSP or Xandr • Solid mastery of campaign trafficking, optimization and troubleshooting • Knowledge of tracking methodologies (pixels, server-to-server) • Excellent command of third‑party measurement tools (IAS, DoubleVerify)

🏖️ Benefits

• Competitive compensation (#Succeed) • Daily benefits: meal vouchers, 50% coverage of public transport subscription, quality health coverage (#Care) • Flexible working environment: 2 days of remote work per week, monthly remote work allowance, flexible hours (#Care) • Cutting-edge technologies: you will work on innovative products that are regularly enhanced and challenged (#Invent) • A vibrant company life: international seminars (Ibiza 2019, Lisbon 2022), after-work events, Christmas party, monthly breakfasts, Wellness Week… (#Succeed) • Small appreciated extras: coffee, tea and fresh fruit available (#Care) • Strong commitment to CSR: purchase of refurbished computers, partnerships with Noos and Ecotree, eco-responsible offices, donations and support for charities, international DE&I committee (Diversity, Equity & Inclusion).