Product Marketing Manager

March 21

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Attentive

The most comprehensive text message marketing solution.

Marketing Automation • Growth Marketing • Retention Marketing

1001 - 5000

Description

• Partner closely with product, enablement, and marketing to develop, execute, and communicate go-to-market plans • Gather and distill feedback from customers and partners to identify new market opportunities • Develop comprehensive messaging and positioning • Lead development of high-quality external marketing and educational content • Build a release marketing process • Work with Enablement teams to ensure up-to-date materials and collaborate on training opportunities

Requirements

• 3-5+ years working in product marketing or related space • Experience in B2B SaaS-based technology startup is a plus • Passion for marketing research and industry trend • Deep knowledge of CRM (ex: Salesforce), marketing tools (ex: Pardot/Hubspot), and project management platforms (ex: Asana/Monday.com) • Experience influencing cross-functional stakeholders • Experience with product feedback loop process • Outstanding communication and organizational skills, attention to detail, ability to balance multiple tasks and projects, eye for prioritization • Demonstrates balance of hard and soft skills, high EQ, natural empathy for customers

Benefits

• Help support strategic product initiatives • Drive the growth of our platform • Position Attentive as the AI marketing platform for leading brands • Arm internal teams with materials for success • Educate customers and prospects on products and features

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