Product Manager – Growth & Website

Job not on LinkedIn

🔥 0 minutes ago

🇩🇪 Germany – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

✅ Product Manager

👻 Ghost score 10%

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Logo of Berlitz US

Berlitz US

1001 - 5000 employees

Founded 1878

📚 Education

💼 Consulting

🤝 B2B

Education • Consulting • B2B

Berlitz US is the United States arm of Berlitz Corporation, a language training and cultural‑services provider. It delivers language instruction for adults, children and teens through private and group classes, online/on‑demand and in‑person programs, plus study‑English-in-the-USA offerings. Berlitz also provides corporate and government language training, cultural consulting, language testing and translation services, using its long‑established Berlitz Method (an immersive approach) to tailor flexible programs for individuals and organizations.

📋 Description

• Own the website, GEO, and acquisition funnel for Career Professionals and Self Serve Employers segments • Own self-serve conversion from first visit through signup, upgrade, and handoff to the Assisted tier • Own B2P and SMB messaging in practice and assess whether it converts • Produce an evidence-backed answer to the LTV:CAC question • Document the Critical User Journey for the self-serve signup and upgrade path • Drive self-serve revenue growth and determine whether the role should become a permanent Senior PM seat

🎯 Requirements

• Real self-serve growth experience, including funnel optimization, conversion, GEO, and a track record of moving a number without a sales team's help • Comfort being precise about what the product actually does • Ability to distinguish messaging for the core learner product from Command, which Self Serve Employers do not receive • Bias toward writing things down and building documentation in an open-whitespace environment • Legal right to work in the country where the job is located

🏖️ Benefits

• Inclusive global workplace • Equal opportunity to belong, contribute and grow

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