Business Development Manager

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Binance.US

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Crypto • Fintech • eCommerce

Binance. US is a licensed and regulated cryptocurrency exchange in the United States, allowing users to securely buy, sell, and trade over 160 cryptocurrencies, including Bitcoin and Ethereum. With features such as deep liquidity, low trading fees, and a robust staking platform, Binance. US provides users with the tools to manage their crypto assets efficiently and confidently. The platform supports a variety of payment methods, making it easy for users to deposit and withdraw USD, while prioritizing the security of customer funds.

201 - 500 employees

Founded 2019

₿ Crypto

💳 Fintech

🛍️ eCommerce

💰 $200M Seed Round on 2022-04

📋 Description

• Own and optimize the full lifecycle for Listings and Earn (Staking + Boost), from intake through launch and post-launch performance. • Lead execution of listing and campaign initiatives, including scoping, stakeholder alignment, go-to-market strategy, and timeline management. • Lead negotiations and structure deal terms that align with regulatory and business requirements. • Serve as the primary relationship manager for key Earn partners, including custody and validator service providers. • Support the design and implementation of referral systems, incentive campaigns, and loyalty mechanics to drive user growth. • Build and maintain scalable workflows, playbooks, and tooling for repeatable, compliant campaign execution. • Partner with Product and Data to implement experimentation infrastructure (A/B testing, funnel analysis) and improve campaign effectiveness. • Collaborate with Marketing, BD, and Affiliate teams to align partner campaigns with broader growth strategies. • Research market opportunities and create Listings strategies, including positioning, sequencing, and cross-functional alignment with senior stakeholders. • Act as the primary relationship manager for custody providers, staking service partners, validator vendors, and other key Earn stakeholders—owning coordination for launches, operational updates, incident management, and ongoing performance reviews.

🎯 Requirements

• Bachelor’s degree in Business, Marketing, Data Science, or a related field. • 5+ years of experience in Growth, Business Development Strategy, or Business Operations, preferably in crypto, fintech, or high-growth startups. • Deep understanding of cryptocurrency ecosystems, exchange operations, and asset listing processes. • Strong analytical and operational background; fluent in SQL and data tooling (e.g., Looker, Tableau, Amplitude). • Comfortable leading cross-functional projects involving Product, Legal, Data, and Engineering. • Proven track record of closing complex deals in a highly regulated industry. • Deep understanding of the crypto ecosystem, particularly staking and tokenomics. • Experience managing and leading cross-functional initiatives.

🏖️ Benefits

• Unlimited PTO (for salaried FTE roles); 12 weeks fully paid Parental Bonding Leave. • Mental wellness benefits; free 1:1 virtual visits with a licensed mental wellness professional; comprehensive competitive health benefits. • Fully remote, cameras-on culture with work-from-home equipment reimbursements available to new hires. • Annual professional development budget; free 1:1 virtual visits with a career coach; 401k plan with employer match.