Transforming revenue potential for B2B marketers with Marketing-Led Customer Experience.
Marketo • Lead Lifecycle Management • Marketing Automation Implemntation/Optimization • Demand Creation Strategy • Salesforce/CRM optimization
11 - 50
February 7
Transforming revenue potential for B2B marketers with Marketing-Led Customer Experience.
Marketo • Lead Lifecycle Management • Marketing Automation Implemntation/Optimization • Demand Creation Strategy • Salesforce/CRM optimization
11 - 50
The Marketing Automation Expert team member is a technically-focused marketer and problem-solver that has a deep curiosity and passion for creating and building software solutions that combine marketing and sales technology with the process, automation, and data governance in order to deliver value for DemandLab’s clients. The Marketing Automation Expert partners with the other Martech delivery services team members to deliver solutions by supporting the design, delivery, and execution of client engagements such as nurture programs, scoring programs, trigger-based communications, general email campaigns, reporting, and analytics. This role requires the implementation and maintenance of tactical items, with end reporting and customer goals in mind. The Marketing Automation Expert is a data-driven team member that applies customer-appropriate data analysis techniques, data governance regimes, and integrates third-party data sources into a holistic data system. As a problem solver, the Marketing Automation Expert is expected to be able to investigate and debug a wide range of issues that may arise while engaged on a client’s project including (but not limited to) communication timing and deliverability issues, duplicate record management, implement responsive design and accessibility for marketing assets, and troubleshoot third-party integrations and synchronization events.
• Solid background in demand generation or marketing operations, with demonstrated expertise in Marketo and similar expertise in Salesforce.com • Experience with multiple platforms is a strong plus.
• Premium benefits
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