Demand Generation Associate

🕒 May 15

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DraftKings Inc.

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2012

🎮 Gaming

⚽ Sports

👥 B2C

Gaming • Sports • B2C

DraftKings Inc. is a global company known for providing innovative products and experiences primarily in the sports betting and fantasy sports sectors. The company boasts a strong presence across multiple countries, aiming to deliver exceptional customer moments and overcoming challenges through teamwork and persistence. At DraftKings, innovation in engineering, analytics, and product development is key, with a focus on creating unforgettable customer experiences in sportsbook and casino operations. The company emphasizes a dynamic work culture, inclusion, equity, and global collaboration within its diverse teams.

📋 Description

• Own demand generation efforts from initial prospect research through light qualification and handoff. • Source and enrich prospective player data through public research, internal tools, referrals, and strategic list-building initiatives. • Execute structured multi-channel outreach campaigns in compliance with regulatory and responsible gaming standards. • Maintain strong daily activity levels while consistently achieving qualified opportunity and pipeline targets. • Deliver a professional, compliant, and player-first acquisition experience while partnering cross-functionally to improve outreach strategies and conversion opportunities.

🎯 Requirements

• Bachelor’s Degree, with up to 1-2 years of experience in sales, business development, or a similar customer-facing role. • A competitive and proactive mindset with the confidence to pursue new opportunities through outbound outreach and relationship-building. • Strong research, organizational, and communication skills with the ability to quickly learn new tools, systems, and workflows. • Coachability, adaptability, and a desire to grow within a fast-paced, highly collaborative, and performance-driven environment. • Ability to obtain and maintain required State Gaming Licenses.

🏖️ Benefits

• plus bonus • equity • benefits as applicable