Demand Generation Manager

🕒 2 days ago

🇨🇴 Colombia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 10%

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Logo of elev8.io

elev8.io

11 - 50 employees

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

elev8. io is a growth accelerator and patient-acquisition agency that provides a 360° lead-to-admit solution for behavioral health centers, specializing in addiction treatment and mental health. The company offers multi-channel lead generation, admissions enablement, and CRM & tech enablement (including a CRM product), plus ROI-calculators, playbooks, and tools for improving admissions, verification-of-benefits, and marketing-to-sales alignment. elev8. io focuses on measurable metrics like CPL, VOBs, CPA and works with behavioral-health providers as well as B2B/SaaS and tech companies.

📋 Description

• Own ActiveCampaign as the internal platform expert. • Build and optimize email nurture campaigns, newsletter workflows, lead scoring, segmentation, and customer journeys. • Maintain landing page forms, automation sequences, and lead routing. • Monitor and report on automation campaign performance. • Manage the editorial calendar and coordinate briefs with content writers. • Review drafts, upload and format blog posts, and optimize formatting, internal linking, CTAs, and SEO metadata. • Publish and update content on an ongoing basis. • Repurpose long-form content into blog articles, LinkedIn posts, newsletters, video scripts, short-form reels, quote graphics, and sales collateral. • Coordinate content publishing across LinkedIn, Facebook, Instagram, YouTube, and X. • Maintain a consistent publishing cadence aligned with the content calendar. • Publish optimized pages, upload blogs, organize internal linking, and optimize metadata in support of the SEO team. • QA website updates and coordinate new landing pages. • Monitor content performance and flag opportunities to the SEO team. • Support guest post outreach, podcast opportunities, and industry publication placements. • Coordinate backlink campaigns, partner co-marketing, and directory opportunities. • Ensure landing pages, creative, and tracking are ready ahead of campaign launches across LinkedIn, Google, Meta, and YouTube Ads. • Coordinate with the paid media team to organize assets and launch campaigns on schedule without directly owning media buying. • Coordinate production of white papers, case studies, ROI calculators, pitch decks, sales one-pagers, industry reports, and executive playbooks. • Monitor website traffic, organic growth, email engagement, landing page conversion, and lead source attribution. • Turn marketing performance data into actionable next steps for the content and campaign calendar.

🎯 Requirements

• 3–5 years of experience in B2B marketing, demand generation, marketing operations, or content coordination. • Experience with ActiveCampaign or HubSpot, WordPress, Google Analytics, and Google Search Console. • Familiarity with SEO fundamentals, social scheduling platforms, and CRM systems. • Strong written communication skills and comfort using AI tools (ChatGPT, Claude, Perplexity). • Highly organized, proactive, and able to manage multiple concurrent campaigns and stakeholders.

🏖️ Benefits

• Mission with Meaning: Your work helps behavioral health organizations reach more people who need care. • High-Growth Environment: Work directly with leadership inside a fast-scaling growth platform. • Career Development: Grow into a Demand Generation Manager or broader marketing leadership role as the function scales.

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