APAC Growth Lead

March 12

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Injective Labs

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Shaping the future of finance.

Internet • Decentralized Finance • Blockchain • Web3 • DeFi

11 - 50

Description

• Lead the development and execution of comprehensive growth strategies tailored to the unique characteristics and needs of the APAC market • Drive user acquisition efforts through targeted marketing campaigns, community engagement initiatives, and partnerships with key stakeholders • Develop localized marketing campaigns, content, and messaging to resonate with target audiences across different countries and cultures • Cultivate strategic partnerships with exchanges, wallet providers, developers, influencers, and other ecosystem participants to expand the reach and adoption of Injective's platform • Utilize data-driven insights and analytics to monitor performance, track key metrics, and optimize growth initiatives • Continuously iterate and improve strategies based on performance feedback and market dynamics • Build and nurture a vibrant and engaged community of users, developers, and enthusiasts within the APAC region

Requirements

• Bachelor's degree in Business, Marketing, Finance, or related field • Proven track record of driving user growth and adoption in the APAC region, preferably within the blockchain, fintech, or tech industry • Strong understanding of the APAC market landscape, user behaviors, and cultural nuances • Experience developing and executing marketing strategies, campaigns, and partnerships to drive user acquisition and engagement • Excellent communication, negotiation, and interpersonal skills • Ability to build relationships and influence stakeholders across different levels and functions • Analytical mindset with the ability to leverage data and insights to make informed decisions and optimize performance • Self-starter with a proactive and results-driven attitude • Ability to thrive in a fast-paced, dynamic startup environment

Benefits

• Competitive salary • Dynamic and innovative work environment • Opportunity for growth and advancement • Equal opportunity employer • Incubated by Binance and backed by leading firms such as Jump Crypto, Pantera, and Mark Cuban