Product Marketing Manager

April 5

IntelliShift

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Powerful Fleet Intelligence Made Simple

Asset Tracking • vehicle tracking • GPS Tracking • Fleet management • Telematics

51 - 200

Description

• Play a crucial role as the Product Marketing Manager • Lead customer insights research and analysis • Deliver competitive insights to support product vision • Position product to stand out in a competitive landscape • Create product positioning/messaging frameworks • Update website content to communicate value • Work with Product team for effective product launches • Enable Sales through content and tools • Develop marketing strategies for channel growth • Lead commercial activation of key partnerships • Educate and enable partner teams on platform benefits • Coordinate with demand gen and ADR teams • Establish positioning for each partnership • Provide enablement content for internal teams • Contribute to intelligence-driven decision making and success metrics

Requirements

• 5+ years proven experience in product marketing or related roles • Strong storytelling and copywriting skills • Customer research experience • Analytical skills for data-driven decision making • Excellent project management skills • Problem-solving mindset • Interpersonal and communication skills • Ability to collaborate with cross-functional teams

Benefits

• Competitive salary • Opportunity to work at a rapidly growing B2B SaaS company • Empowerment to drive go-to-market strategies and educate employees • Collaborative work environment • Exciting role as product evangelist • Opportunity to work with Product, Sales, and Marketing teams • Enablement for channels/partners • Growth and revenue targets as success metrics