Sr. Product Marketing Manager
March 20
Description
• Develop compelling communication strategies for new product initiatives. Work closely with product management, marketing, and sales to create a cohesive and powerful message. • Oversee the creation and execution of comprehensive marketing campaigns. Manage the campaign from conception to completion, utilizing digital and traditional channels. • Provide sales team with tools and resources needed to showcase the product's value. Craft presentations, case studies, and demos to enhance sales efforts. • Generate a variety of content to bolster marketing and sales activities. Write insightful articles, create engaging videos, and prepare detailed whitepapers and case studies. • Engage in detailed market and competitive analysis to understand industry trends, strategically differentiate the product, and highlight its unique benefits.
Requirements
• Over five years of experience in Product Marketing • Exceptional writing and communication skills • Bachelor’s degree in Marketing, Business, or related discipline • Experience in marketing operations • Certifications in key marketing automation platforms such as Marketo, Salesforce Marketing Cloud, Eloqua, and Pardot
Benefits
• Competitive salaries • Equity in the company • Great benefits • Paid vacation • Life leave days • Team lunches and off-sites • Commitment to career growth
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