E-mail Marketing Manager, CRM Manager

Job not on LinkedIn

🔥 6 minutes ago

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Listan GmbH

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2000

🏭 Manufacturing

🔧 Hardware

🎮 Gaming

Manufacturing • Hardware • Gaming

Listan GmbH is a Germany-based consumer hardware company that develops, manufactures, and markets premium PC components and gaming peripherals under brands such as be quiet! , Xilence, and MOUNTAIN. The company focuses on power supplies, cooling solutions, PC cases, keyboards, mice, and accessories, emphasizing quiet operation, high performance, and rigorous quality testing for enthusiasts and gamers. Listan also engages in product development, brand acquisitions, and direct-to-consumer and channel sales worldwide.

📋 Description

• Build and further develop the CRM system and lifecycle management, including customer journeys, lifecycle logic and engagement strategies • Plan and execute email marketing campaigns to increase revenue, repeat purchase rates and customer lifetime value • Design, implement and optimize automated customer journeys, from welcome flows and post-purchase sequences to reactivation campaigns • Develop data-driven customer segments and personalization approaches • Analyze CRM key metrics and derive concrete recommendations for action • Identify new opportunities to improve performance • Provide CRM-supported contributions to the content plan • Collaborate with marketing and content teams for efficient campaign management

🎯 Requirements

• Bachelor’s or Master’s degree in Business Administration, Business Informatics, Computer Science or a comparable field • 3–5 years of experience in CRM and/or email marketing, ideally in a D2C, e-commerce or digital environment • Proven success in increasing revenue, customer retention and customer lifetime value through CRM initiatives • Hands-on experience with CRM and email marketing platforms such as Klaviyo, Mailchimp or comparable solutions • Experience building, developing and scaling CRM and lifecycle marketing structures • Strong analytical skills and a data- and performance-oriented working style • Ideally experience with GA4, GTM, Power BI and Excel • Practical experience with modern AI tools such as ChatGPT or Claude for producing analyses, content or campaign concepts • Structured, independent and hands-on working approach • Strong cross-functional collaboration skills, especially with marketing and content teams • Enthusiasm for premium products with high technical demands and a good understanding of tech-savvy target groups • Excellent written and verbal communication skills in German and English

🏖️ Benefits

• Plenty of opportunities for personal development in a dynamic environment • A motivated and successful team that works together like a family • International and multicultural atmosphere • Short communication channels, flat hierarchies and an open corporate culture • Flexibility for work–life balance, including home office arrangements • Hansefit • Employee discounts • Beverages provided • Fresh fruit • Meal subsidy