Senior Direct Response Copywriter (Supplements, DTC, Meta Ads, Landing Pages)

March 19

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Maneuver Marketing logo

Maneuver Marketing

Creator of hypergrowth direct-to-consumer e-commerce brands in the health and wellness space

Ecommerce • Direct To Consumer • Marketing • Direct Response

11 - 50

Description

• As a Senior Copywriter, you are responsible for writing homerun offers and angles for our range of supplements. We will assign you to growth-oriented projects that require your skillset most. You will work on a variety of copy - from ads and video scripts to advertorials and landing pages - to find product-market fit and drive the customer acquisition engine for our brand. Upon validation, you will productize your new copy discoveries and turn them into scalable writing processes for other writers through creative thinking models, and/or AI.

Requirements

• 5+ years of experience in direct response copywriting • Strong analytical skills - able to dissect core drivers of working ads • Proven framework for research, identification of psychological triggers, messages & angle testing • High level storytelling, sales and persuasion skills • Ability to distill new concepts into applicable principles and roll out them out to new writers quickly • Independent problem solver who is resourceful and able to manage multiple projects end to end • Organized & meticulous • Obsessed with psychology, persuasion & advertising • Dialed into the industry: Eg involved in the DTC twitter, DRM/copy advertising spaces • Interested in applying skill sets in the right (highly scalable) opportunity/vehicle • Bonus: Experience, knowledge or interest in behavioral psychology, sociology, economics, neuro linguistic programming, personality profiling, sales

Benefits

• Anticipated annual salary range for this position ($90,000 - $120,000 USD) plus performance bonus potential + with room for future growth • Big bonus if you’ve written for DTC supplements, health and wellness brands in the past and want to focus & apply your skills to a fast growing business. • Only for applicants who are looking to grow & scale with a company in the next 5-10 years. (we play long terms games with long term people -> high value in compounded effort over a period of time) • Our hiring cycles take 2-3 weeks to complete depending on position, communication turnaround time & there will be a paid skills test portion through this interview.

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