SFMC Email Development Manager

Job not on LinkedIn

🔥 13 hours ago

💃 Latin America – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

👻 Ghost score 25%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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NIR-YU

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

NIR-YU is a company dedicated to empowering small and medium enterprises (SMEs) by providing tailored nearshore staffing solutions. They focus on strategic recruitment of skilled nearshore professionals, offering cost-plus pricing for transparency and affordability. Their services include staff augmentation, staff leasing, talent acquisition, and employer of record (EoR), aimed at helping SMEs gain access to a skilled workforce from Latin America. By facilitating the hiring of remote talent and ensuring compliance with local regulations, NIR-YU allows businesses to enhance their teams with English-speaking professionals, optimize costs, and focus on growth strategies without the burden of setting up foreign entities.

📋 Description

• Manage, execute, and optimize Salesforce Marketing Cloud email and mobile development for the organization's customer-centric email marketing program • Develop, build, and test email communications within Salesforce Marketing Cloud using Content Builder, Data Extensions, Journey Builder, Automation Studio, Mobile Studio, and related programming languages • Design and develop scalable, maintainable multi-channel customer journeys within Journey Builder • Serve as a subject matter expert on Salesforce Marketing Cloud tools • Write and optimize SQL queries to manage and manipulate SFMC database data, including troubleshooting and validation • Program dynamic, data-driven emails and landing pages using AMPscript, Journey Builder, Automation Studio, API integrations, and SSJS • Review and improve code quality across the team and promote development, testing, accessibility, and industry best practices • Collaborate with marketing and data teams to translate campaign requirements into technical solutions • Ensure personalization, segmentation, data management, and deliverability best practices • Troubleshoot technical issues related to email campaigns and SFMC platform performance • Stay current with Salesforce Marketing Cloud features, industry trends, and martech innovations • Support code reviews, knowledge sharing, and documentation • Drive innovation in customer communications and template design • Collaborate with deliverability and rendering partners to monitor communication performance • Oversee personalized, dynamic content integration into commercial and loyalty communications • Maintain, evolve, and expand a modular email template codebase • Assist in resource planning and workload management within the email development team

🎯 Requirements

• Bachelor's degree in Computer Science, Marketing Technology, Marketing, or a related field, or equivalent professional experience • Salesforce Marketing Cloud Email Specialist certification or Salesforce Certified Marketing Cloud Developer certification (required) • Minimum of 3-4 years of hands-on experience with Salesforce Marketing Cloud, including AMPscript, Journey Builder, Automation Studio, Content Builder, and Data Extensions • Strong working knowledge of SQL, AMPscript, and HTML for email development, troubleshooting, and dynamic content • Demonstrated project management skills in multi-stakeholder environments, including organizing, planning, and executing large-scale projects • Experience working with data privacy regulations such as CAN-SPAM, GDPR, or CCPA • Strong marketing automation strategy and implementation experience with email products, CRM tools and systems • Experience engaging and influencing cross-functional working partnerships in a global organization • Experience working within a complex business with a range of stakeholders with different needs • Ability to maintain a service-oriented team culture that delivers consistent, high-quality work • Strong project management skills to juggle multiple projects, often with tight deadlines • Excellent organizational skills with extreme attention to detail, accuracy, and accountability • Strong interpersonal and above-average communication skills