Copywriter (IT Industry)

March 20

NTD Software

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Software Development and Nearshore Staff Augmentation

Software Development • MVP • Technical Debts • Staff Augmentation • Code Delivery

11 - 50

Description

• Content Creation: Produce high-quality, engaging content tailored to our target audience, including blog posts, articles, case studies, whitepapers, eBooks, website copy, email campaigns, and social media posts. • Industry Insights: Stay abreast of industry trends, market dynamics, and competitor activities to inform content strategy and ensure relevance and resonance with our audience. • SEO Optimization: Conduct keyword research and integrate SEO best practices to optimize content for search engines, driving organic traffic and improving online visibility. • Brand Voice & Tone: Maintain consistency in brand voice and tone across all communications, ensuring alignment with our brand values, messaging, and style guidelines. • Collaboration: Work closely with cross-functional teams, including marketing, sales, product development, and subject matter experts, to gather insights, validate messaging, and ensure accuracy and relevance of content. • Campaign Support: Assist in the development and execution of integrated marketing campaigns, providing creative input and writing support for campaign assets, including landing pages, ad copy, and promotional materials. • Content Optimization: Analyze content performance metrics and user feedback to identify areas for improvement and optimization, iterating on content strategies to maximize impact and engagement. • Thought Leadership: Contribute to thought leadership initiatives by researching and writing thought-provoking content on industry trends, emerging technologies, and best practices in software development and staff augmentation.

Requirements

• Bachelor's degree in Marketing, Communications, English, Journalism, or related field. • Proven experience as a Copywriter or Content Writer, preferably in the software development, IT, or technology industry. • Exceptional writing, editing, and proofreading skills with a keen eye for detail and accuracy. • Proficiency in English with excellent grammar, syntax, and vocabulary. • Strong understanding of SEO principles and content optimization techniques. • Familiarity with content management systems (CMS) and digital marketing tools. • Ability to work effectively in a fast-paced, deadline-driven environment, managing multiple projects simultaneously. • Creative thinker with a passion for storytelling and a knack for translating complex concepts into clear, engaging narratives. • Strong collaboration and communication skills, with the ability to work cross-functionally and interact confidently with stakeholders at all levels.

Benefits

• Competitive salary • Opportunity for career growth • Work-life balance • Health and wellness benefits • Collaborative work environment