Senior Growth & Performance Analyst

🔥 14 hours ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟠 Senior

📈 Growth Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Grupo OLX

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2010

🛍️ eCommerce

🏠 Real Estate

🏪 Marketplace

eCommerce • Real Estate • Marketplace

Grupo OLX is a fully digital company that empowers individuals in Brazil to fulfill their dreams by reinventing consumption models. Through a platform that enables users to buy and sell quickly, securely, and conveniently, Grupo OLX focuses on delivering exceptional experiences and fostering a community built on diversity, equity, and inclusion. The company operates major real estate portals and maintains a commitment to sustainability and continuous learning, aiming to create value for its customers, users, and partners.

📋 Description

• Plan, structure, and directly manage highly complex paid media campaigns across Search, Social, Display, App, and other channels • Demonstrate operational mastery of bidding, targeting, account structure, creative testing, and conversion funnels • Critically analyze daily results to identify gaps, inefficiencies, and scaling opportunities • Achieve efficiency and volume targets (CPL, CAC, LTV/CAC, ROAS), focusing on impact and incremental results • Apply advanced measurement and attribution models to media management • Implement full-funnel acquisition strategies for the Real Estate, Automotive, and Goods verticals, serving both B2C and B2B audiences • Test and validate channel levers to maximize conversion and lead generation • Adapt media tactics to the customer journeys and business models of each vertical • Formulate, design, and execute A/B, incrementality, and lift tests • Document learnings and share best practices • Monitor daily and weekly media budget pacing and propose tactical reallocations across channels and campaigns • Manage the partner agency, ensuring quality, speed, and technical accuracy • Collaborate with CRM and SEO teams to align messaging, customer journeys, and organic and paid conversion • Work with Data, Product, and Engineering teams to ensure accurate tracking and data, and to improve the acquisition funnel

🎯 Requirements

• Extensive hands-on experience managing highly complex campaigns and significant budgets in Performance Marketing • Proven experience developing B2C and/or B2B acquisition strategies in complex digital environments, such as marketplaces, e-commerce, lead generation, or technology companies • Experience executing and monitoring A/B, incrementality, or lift measurement tests • Proven track record of delivering media efficiency improvements, including CAC/CPL reduction and scalable growth • Practical experience working collaboratively with Data, CRM, and Product teams • Advanced hands-on expertise with Google Ads, Meta Ads Manager, TikTok Ads, Apple Search Ads, and app advertising platforms • Advanced proficiency in GA4, Looker Studio/Power BI, and web analytics tools • SQL and BigQuery knowledge is a plus • Deep understanding of funnel metrics, attribution models, tracking (GA4, UTMs, pixels, CAPI), and measurement infrastructure • Ability to interpret large volumes of data and translate analyses into tactical action plans

🏖️ Benefits

• Market-competitive compensation • Health insurance • Dental insurance • Private pension plan • Flexible benefits tailored to your needs • Meal allowance • Financial counseling • Employee discount and perks program • Home office allowance • Mobility allowance • Childcare allowance • Life insurance • Extended leave policies • Support for sports, quality of life, and well-being • Payroll-deducted loans at reduced interest rates • Flexible work model • Home office allowance