Media Buyer Specialist – Google & Meta Ads

Job not on LinkedIn

🕒 June 29

🇨🇴 Colombia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Paired

1 - 10 employees

💼 Consulting

🎯 Recruiter

👥 HR Tech

Consulting • Recruitment • HR Tech

Paired is a strategic talent recruitment company that specializes in connecting businesses with top-tier overseas talent. They streamline the hiring process by recruiting, vetting, and presenting the best candidates for a variety of roles, allowing companies to save significantly on payroll costs. Paired focuses on placing talented individuals in various positions ranging from administrative assistants to executive roles, across diverse fields such as marketing, engineering, and sales. With a commitment to quality and cost-effectiveness, Paired offers a risk-free placement service that guarantees client satisfaction, thereby facilitating global workforce integration for its clients.

📋 Description

• Manage and optimize Google Ads and Meta Ads campaigns, including budget allocation and bidding strategy • Set up and maintain conversion tracking via Meta Pixel, Google Ads, GA4, and Google Tag Manager • Optimize our Google Business Profile and support local SEO efforts • Write compelling ad copy tailored to our audience (adults 30+) • Build and manage retargeting and lookalike audiences on Meta • Deliver clear performance reports with ROAS analysis and actionable insights

🎯 Requirements

• Proven experience managing Google and Meta ad campaigns for US-based businesses • Hands-on proficiency with Meta Pixel, Google Ads conversion tracking, GA4, and GTM (required) • Experience with local SEO and Google Business Profile optimization • Strong copywriting skills for paid ads • Ability to build retargeting and lookalike audiences on Meta • Clear written communication in English • Experience working with service businesses or fitness/wellness brands is a plus

🏖️ Benefits

• Remote Working for US Company • Exposure to new technology & trend • Competitive Salary

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