Content Marketing Manager

March 28

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Polar Analytics

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#1 multi-channel analytics software for Shopify brands. Join 800+ brands getting actionable insights effortlessly!

Shopify • Data • Business Intelligence • ETL • ELT

11 - 50

Description

• Help Polar Analytics build a content engine that resonates with Shopify leaders and sets us apart from our competition. • Strategically plan and execute a content strategy and roadmap across core channels that reach and resonate with our audience. • Conduct research to identify relevant and trending topics in the e-commerce industry, focusing on the interests and pain points of our ICP. • Implement your strategies across channels like email, blogs, case studies, and social media, with the support of your team and our designers. • Monitor and analyze the performance of content marketing efforts, including content SEO, track key performance indicators (KPIs), and provide regular reports and recommendations to improve results. • Identify opportunities for content partnerships and collaborations with industry thought leaders, brands, and apps within the industry and ecosystem.

Requirements

• You’re passionate about e-commerce, marketing, and data-driven content, and understand the unique needs of our ICP. • You possess a deep understanding of current trends and best practices in content creation, particularly in the context of the e-commerce industry and the Shopify ecosystem. • You thrive in fast-paced, rapidly growing environments and you’re ready for the challenges (and perks) of a global, cross-functional, async team. • You’re excited to build and grow a customer-first content engine, nurture a developing brand voice, and have experience creating and implementing successful roadmaps.

Benefits

• Be a Content Pioneer: As the first content-focused member of the team, you'll set the bar for content quality and brand voice, shaping how Polar Analytics is perceived in the industry. • Make a Measurable Impact: Your work will directly influence customer acquisition, brand awareness, and revenue growth. Lead the way in result analysis and see the impact of your words in real time. • Build a Thriving Community: Foster connections and spark conversations among e-commerce leaders, agencies, and other e-commerce apps. Become a champion for collaboration and knowledge sharing. • Content Collaboration: You won't be working in a silo! Collaborate with product marketing, customer success, and sales to craft content that resonates deeply with our audience.