Pubgenius Inc.
11 - 50 employees
pubGENIUS. specializes in engineering customized solutions for digital publishers that are looking to maximize their revenue potential. We understand the nuances and pains of the everyday publisher because we too, are publishers. Our company's portfolio includes our owned & operated properties and a diverse suite of managed sites (partner publishers) from various verticals including but not limited to lifestyle, news blogs and review sites. By leveraging data and technology, we push the envelope. Our goal is to put our partner publishers 1st. We do this by offering a comprehensive, integrated, solution that can be customized to meet any publishers needs. We manage your full ad stack from top to bottom so you can focus on what you do best - to publish quality content!
Director of Growth, Demand Generation – Full-Stack Marketing Leader
🔥 0 minutes ago
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Pubgenius Inc.
11 - 50 employees
pubGENIUS. specializes in engineering customized solutions for digital publishers that are looking to maximize their revenue potential. We understand the nuances and pains of the everyday publisher because we too, are publishers. Our company's portfolio includes our owned & operated properties and a diverse suite of managed sites (partner publishers) from various verticals including but not limited to lifestyle, news blogs and review sites. By leveraging data and technology, we push the envelope. Our goal is to put our partner publishers 1st. We do this by offering a comprehensive, integrated, solution that can be customized to meet any publishers needs. We manage your full ad stack from top to bottom so you can focus on what you do best - to publish quality content!
📋 Description
• Design, execute, and optimize multi-channel demand generation campaigns to identify, engage, and secure high-paying clients across multiple industries. • Build, scale, and secure our enterprise-grade outbound messaging channels, utilizing advanced identity enrichment and contact intelligence platforms to guarantee flawless primary-inbox deliverability directly to technical executives and decision-makers. • Rigorously track pipeline data to continuously optimize campaign performance, conversion rates, and pipeline velocity. You will have the support of our current marketer to execute web assets and paid acquisition tracks under your data direction. • Collaborate with our technical delivery teams and PMs to transform our massive success stories into high-end technical case studies, white papers, and data-backed pitches. • Take absolute accountability for Sales Qualified Leads (SQLs), Cost Per Acquisition (CPA), Pipeline Velocity, and Total Closed-Won Pipeline Value.
🎯 Requirements
• You don't guess; you test. You manage campaigns based on statistical relevance, deliverability metrics, and conversion data, translating raw analytics into repeatable revenue growth. • You have 4+ years of B2B marketing experience specifically working for custom software development agencies or high-end IT consulting firms. • You can prove you have built campaigns that directly contributed to closing high-value, six- or seven-figure enterprise service retainers. • You know exactly how to write compelling, sophisticated copy that cuts through the noise in the inboxes • You don’t need a massive team to delegate to. You are a self-starter who can map out the macro-strategy on Monday, write the hyper-personalized email templates on Tuesday, and audit the funnel metrics on Friday.
🏖️ Benefits
• Fully remote work from anywhere • Flexible hours
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