Product Operations Specialist – CRM

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Quod

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

💼 Consulting

🏥 Healthcare

📦 Logistics

Consulting • Healthcare • Logistics

Quod is a technology-driven company focused on enhancing consumer protection and engagement through innovative digital solutions. By partnering with various consumer defense organizations and institutions, Quod aims to provide users with accessible information and tools to navigate their rights and responsibilities as consumers, fostering a more informed and empowered public.

📋 Description

• Develop and execute CRM strategies for credit recovery. • Support the implementation of multi-creditor portfolios within the CRM environment. • Plan, implement, and optimize communication journeys across Email, SMS, WhatsApp, and other digital channels. • Build segmentations and strategies based on behavior, score, profile, and customer journey stage. • Define frequency (SPIN), recurrence, and channel prioritization strategies. • Perform performance analyses and propose continuous conversion improvements. • Monitor communication funnel and recovery KPIs. • Conduct A/B tests, hypothesis tests, and scaled pilots. • Support the evolution of Salesforce Marketing Cloud as the company’s main digital communication hub. • Prepare executive presentations and materials for management, directors, and partner teams. • Work closely with Analytics, Data, Product, Legal, and Operations teams. • Assist in managing the digital channels budget. • Ensure deliverability best practices, channel reputation, and communication governance. • Support automation, personalization, and Artificial Intelligence initiatives applied to CRM.

🎯 Requirements

• Experience in digital transformation environments and building new operations. • Experience with Salesforce Marketing Cloud or similar platforms. • Experience in multichannel collection/recovery campaigns. • Experience designing journeys and communication strategies. • Experience managing frequency, recurrence, and communication funnels. • Solid experience in credit recovery, collections, or financial services. • Experience with collection agencies, banks, fintechs, or companies in the financial sector. • Knowledge of digital collection strategies. • Knowledge of segmentation by score, aging, and behavior. • Experience tracking recovery and conversion metrics. • Experience with large multi-creditor portfolios. • Basic SQL. • Experience building and analyzing communication KPIs and budgets. • Experience in hypothesis testing. • Ability to turn data into strategic recommendations. • Experience with management reporting and executive presentations.

🏖️ Benefits

• Flexible meal allowance • Bradesco Health Insurance, extendable to dependents, with copayment • MetLife Dental Care • Gym allowance to encourage a healthier routine • Childcare allowance for children up to 2 years old • Life insurance • Private pension plan to help you plan your future with greater security • Annual profit sharing (PLR), subject to achievement of established targets • For hybrid workers: Mobility allowance (parking and fuel) • For remote workers: Home office allowance • UniQuod, our corporate university with excellent courses • Partnerships with various educational institutions to support your professional development