Field Marketing Manager

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Ripio

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201 - 500 employees

At Ripio we have been building Blockchain-based financial products for 8 years. As one of the first crypto companies in Latin America, we focus on developing and strengthening the new digital economy, offering financial alternatives to traditional banking solutions to reach all segments of the population.

📋 Description

• Lead and execute Ripio's B2B Field Marketing strategy, focused on demand generation and new lead acquisition. • Organize in-house events, side events, and activations during key fintech and crypto industry conferences to drive business opportunities. • Coordinate Ripio's participation in conferences, trade shows, and strategic events. • Generate business opportunities and contribute to the sales pipeline through marketing initiatives. • Collaborate with sales teams to convert leads into business opportunities and revenue. • Develop and implement post-event follow-up strategies to maximize lead conversion. • Organize webinars and other demand-generation initiatives targeted at B2B clients. • Strengthen Ripio's positioning within the fintech and crypto ecosystem in market territories. • Build and nurture relationships with potential clients, partners, and industry referrers. • Measure the impact of Field Marketing initiatives using pipeline, opportunity, and revenue metrics. • Collaborate with regional teams to support Ripio's B2B business growth.

🎯 Requirements

• Minimum of 3 years' experience in Field Marketing, Event Marketing, or similar roles. • Experience planning and executing events, conferences, webinars, and other demand-generation initiatives. • Proven track record working alongside sales teams, contributing to pipeline and business opportunities. • Excellent organizational and project management skills, with the ability to coordinate multiple initiatives simultaneously. • Experience building and developing relationships with clients, partners, and internal and external stakeholders. • Previous experience in fintech, crypto, SaaS, or technology sectors is a plus. • Willingness to travel and attend national and international events as needed. • Professional fluency in English. • Spanish is a strong advantage. • AI-first mindset and experience using AI tools for automation, efficiency gains, and process optimization.

🏖️ Benefits

• Work 100% remotely from anywhere in the country, and for three months, from anywhere in the world! • Health insurance • Life insurance • Dental assistance • Monthly meal and food allowance • Home office allowance • Language courses • Access to internal training with crypto industry specialists • Budget for external training • Performance-based bonus • A week off during the year-end holidays • One day off on your birthday