Senior Product Marketing Manager

February 8

Salsify

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The Commerce Experience Management (CommerceXM) platform that empowers brand manufacturers to win on the digital shelf.

Product Content Management • e-commerce • Product Information Management • Product Content Syndication • Product Information Exchange

501 - 1000

💰 $200M Series F on 2022-04

Description

• The Product Marketing team at Salsify is responsible for driving business growth and differentiating Salsify in the market. • The Senior Product Marketing Manager will be the go-to-market expert on our product, competition and customers. • They will help shape Salsify’s continued leadership by articulating the business value of our products, differentiating them through impactful positioning and messaging, and empowering our ecosystem of content creators and customer-facing teams. • This position will report directly to the global VP of Product Marketing. • Responsibilities include messaging and positioning, persona and ICP development, content creation, demand generation, GTM execution, product launches, and GTM enablement.

Requirements

• Previous B2B saas experience required • Previous CPG/retail, eCommerce and/or data management experience preferred • 3+ years of experience working in product marketing • Experience executing GTM plans including positioning, messaging, field enablement • Experience with marketing or managing products with multiple audiences • Excellent internal and external verbal and written communication skills • Experience with presenting and engaging with internal and external stakeholders, executive level, and C-Suite • A data-driven mindset, comfortable with analyzing data to come up with insights • Excellent project management and organizational skills • Highly collaborative team player with the ability to organize, communicate and drive forward projects across cross-functional teams spanning sales, customer success, marketing, and other departments • Lots of initiative, ability to operate independently, self-starter

Benefits

• Competitive compensation package • Comprehensive health, dental, and vision coverage • 401(k) with company match • Stock options • Paid time off and flexible work hours • Professional development and training opportunities • Employee assistance program