Director, GTM Systems

🕒 March 18

🇺🇸 United States – Remote

💵 $185.3k - $247.8k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

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ServiceTitan

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2012

☁️ SaaS

🤝 B2B

🏪 Marketplace

💰 $200M Series G on 2021-06

SaaS • B2B • Marketplace

ServiceTitan is a comprehensive software platform designed for the trades industry, providing solutions to enhance productivity and profitability for businesses. It offers a variety of features including dispatching, scheduling, marketing, reporting, and customer experience tools, tailored for trades like plumbing, HVAC, electrical services, and more. ServiceTitan seeks to empower businesses by optimizing operations, improving cash flow, and delivering superior customer experiences through an all-in-one platform. The software includes real-time data analytics, financing options, and mobile capabilities to support the operational needs of contractors and increase their revenue streams. By consolidating multiple business functions into a single platform, ServiceTitan aims to help contractors grow profitably and efficiently.

📋 Description

• Own and operate the end-to-end GTM systems stack, with primary responsibility for Salesforce Sales Cloud, Salesforce CPQ, Marketing automation platforms (e.g., Marketo, HubSpot), and Revenue intelligence tools (e.g., Gong, Salesloft). • Develop, champion, and execute a GTM systems roadmap in partnership with Sales, Marketing, and RevOps — balancing near-term delivery with long-term scalability and system health. • Own the GTM technology portfolio end-to-end: vendor evaluation, prioritization, business case development, and executive alignment on highest-value investments. • Cultivate and manage relationships with key external technology partners (e.g., Salesforce), advocating for ServiceTitan's roadmap priorities and influencing partner product direction. • Lead and participate in the configuration and customization of GTM platforms — including objects, workflows, automations, reports, and dashboards — setting the standard for quality and scalability. • Oversee the implementation and maintenance of integrations across GTM, finance, and data platforms, ensuring reliable, performant, and well-documented data flows. • Troubleshoot escalated issues, drive root cause analysis, and continuously improve system usability, reliability, and performance. • Lead cross-functional delivery across GTM programs including platform modernization, NPI, M&A integrations, and enterprise system upgrades. • Own the process and systems architecture for the GTM value chain — from lead generation and pipeline management through quoting, contracting, and handoff to Finance. • Partner with Sales, Marketing, and RevOps to design efficient, scalable GTM processes and identify opportunities to eliminate manual work through intelligent automation. • Champion the adoption of AI and automation across GTM systems as a core strategic priority — building AI-forward systems and ways of working from the ground up where possible.

🎯 Requirements

• 10+ years of progressive experience in GTM systems, RevOps or Business Applications, with a deep and primary focus on Sales and Marketing technology in high-growth B2B SaaS companies. • Deep hands-on experience with Salesforce (Sales Cloud and CPQ administration, configuration, and architecture) — this is a builder role and Salesforce expertise is required. • Strong experience with marketing automation platforms (e.g., Marketo, HubSpot) including CRM integration, lead lifecycle management, and campaign operations. • Proven experience building and supporting integrations across GTM, finance, and data platforms using APIs and middleware tools (MuleSoft, Workato, Boomi). • Strong understanding of GTM data models — leads, contacts, accounts, opportunities, pipeline, and ARR — and a track record of driving data integrity and governance. • Hands-on experience designing, deploying, and scaling AI solutions in GTM contexts — including predictive analytics, generative AI, conversational intelligence, or AI-powered automation. • Demonstrated experience as a strategic technology partner to senior GTM leaders, with a track record of linking technology investments to commercial outcomes. • Exceptional relationship-building, communication, and executive influence skills — with the ability to translate complex technical concepts into business language at all levels. • Proven ability to build and lead high-performing teams in a fast-paced, global environment.

🏖️ Benefits

• Competitive salary, benefits, and perks. • Company-paid medical, dental, and vision (with 100% employer paid options and 90% coverage for dependents). • FSA and HSA, 401k match, and telehealth options including memberships to One Medical. • Parental leave and support, up to $20k in fertility services (i.e. IUI and IVF), surrogacy, and adoption reimbursement. • On-demand maternity support through Maven Maternity, free breast milk shipping through Maven Milk. • Pet insurance, legal advisory services, financial planning tools, and more.