Director, Content Marketing

April 24

Snyk

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Develop fast. Stay secure.

501 - 1000

💰 $75M Series F on 2021-09

Description

• Pioneer groundbreaking, audience-centric editorial and content strategies to acquire new customers, expand existing customer engagement and build brand loyalty • Leverage research and partner with Digital SEO to understand what makes audiences tick, and define content areas to expand reach • Lead the strategy and execution of content marketing to advance Snyk’s credibility and leadership in security • Drive the expansion of Snyk segment-specific content marketing into industries, personas, compliance requirements and other market drivers • Being player/coach building and managing a content team support the translation of product-oriented messaging and content to solution-oriented content • Drive new and creative communications vehicles and asset types, from video to advertisements • Collaborate cross-functionally to deliver a holistic, thematic content strategy and content plan; regularly present to marketing leadership and executive suite on results

Requirements

• 10+ years of experience and related B2B, high-tech with experience in Cyber Security, and reaching security and development/devops audiences • Minimum of 2 years in a leadership role • Demonstrate leadership and management experience • Demonstrate experience with strategic thinking, agency management, briefing expertise, creative concept evaluation, project management, planning and organization • Knowledge of and experience with LLMs and other content generation technologies • Have an entrepreneurial spirit, business acumen with a focus on business outcomes and proven ability to manage to key performance indicators • Have an understanding of multicultural consumer trends, insights, passion points and media content consumption behaviors • Have a passion for writing, storytelling, a eye for typos, and a lot of creativity

Benefits

• Flexible working hours, work-from home allowances, in-office perks, and time off for learning and self development • Generous vacation and wellness time off, country-specific holidays, and 100% paid parental leave for all caregivers • Health benefits, employee assistance plans, and annual wellness allowance • Country-specific life insurance, disability benefits, and retirement/pension programs, plus mobile phone and education allowances