Senior CRM Manager

🔥 15 hours ago

🇩🇪 Germany – Remote

⏰ Full Time

🟠 Senior

🏆 Customer Success

👻 Ghost score 11%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Solakon GmbH

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2022

🏭 Manufacturing

⚡ Energy

🛍️ eCommerce

Manufacturing • Energy • eCommerce

Solakon GmbH is a company focused on providing innovative balcony solar power systems that allow users to generate their own sustainable energy. With a line-up of efficient solar power sets, including bifacial solar modules, the company aims to make solar energy accessible to everyone, promoting a self-determined energy future. Solakon emphasizes user-friendly solutions, ensuring easy installation and maximum energy efficiency while encouraging participation in the energy transition.

📋 Description

• Build scalable CRM strategies with a direct impact on revenue and Customer Lifetime Value • Design, develop, and optimize email, WhatsApp, and SMS flows across the customer journey • Develop funnel logic to convert paid leads into customers • Create nurturing sequences • Provide input on copy and creative assets to enable more profitable ad scaling • Build targeted retention flows to encourage repeat purchases and prevent churn • Write persuasive, emotionally engaging, clear, and relevant copy • Analyze customer behavior • Conduct A/B tests • Interpret data from Klaviyo, Shopify, and other tools • Continuously optimize data-driven CRM initiatives

🎯 Requirements

• Experience designing, building, and scaling email and automation flows • Experience in funnel or performance marketing • Experience with leads and lead nurturing • Understanding of the connection between CRM and paid advertising • Copywriting expertise, including psychological triggers, storytelling, and conversion copy • Analytical mindset and strong data literacy • Knowledge of retention KPIs, CLTV/CLTP, churn, and cohorts • Expert-level knowledge of Klaviyo • Understanding of Shopify events and data structures • Ability to accurately interpret tracking setups, including UTMs, attribution, and event tracking • Confident working with Klaviyo Analytics • Proactive and solution-oriented approach to work

🏖️ Benefits

• Attractive salary • Regular team events, such as Highland Games, escape rooms, and paintball • Professional development is encouraged and can be discussed openly • Honest and transparent communication • Open feedback culture • Latest Apple equipment • Friendly atmosphere with flat hierarchies • Great team spirit