Head of Marketing – Growth

🔥 0 minutes ago

🇩🇪 Germany – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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STUR

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2019

🍽️ Food & Beverage

💼 Consulting

🏨 Hospitality

Food & Beverage • Consulting • Hospitality

STUR is a company specializing in the production of high-quality cast iron frying pans and related cookware, with a focus on sustainability and durability. All STUR products are manufactured in Germany, and the company offers a 50-year warranty on its cast iron pans, which are designed to provide excellent non-stick properties without artificial coatings. Customers can enjoy features such as free shipping and returns on orders above a specified amount, emphasizing the brand’s customer-centric approach.

📋 Description

• Responsible for the brand’s future growth, revenue, and marketing efficiency • Position STUR as an emotional, high-end brand • Oversee performance marketing channels • Further develop and continuously implement the marketing strategy in collaboration with the co-founders • Develop and establish scalable processes and structures • Lead a three-person team and expand it over the long term • Support the individual development of team members • Execute the strategy with the team, agencies, and freelancers through campaigns • Manage Meta Ads, Google Ads, CRM, and influencer marketing • Oversee testing and continuously optimize the conversion rate • Make data-driven decisions • Further develop reporting and KPI frameworks • Derive concrete actions from data analyses

🎯 Requirements

• Several years of solid professional experience in online marketing at rapidly growing e-commerce companies • Extensive experience managing the full funnel • Experience building a premium D2C brand with high AOVs • Revenue responsibility in the eight-figure range or above • Experience building, leading, and developing teams over the long term • Willingness to manage campaigns hands-on across paid and organic channels • Strong understanding of creative as a key performance lever • Creativity and a strong understanding of brands • Experience with data analysis and attribution tools, as well as an understanding of their limitations • Familiarity with tools such as Klar • Passion for modern cuisine and enjoyment of cooking • Identification with iconic, sustainable, and functional Made-in-Germany products • Fluency in written and spoken German • Conversational proficiency in English

🏖️ Benefits

• Apple hardware • 30 days of paid vacation • Dedicated professional development budget for you to use as you choose • Family-friendly working hours • Trust-based working hours • Work from home • 100% remote work possible • Regular in-person meetings in Berlin • Deutschlandticket public transport pass • Subsidized Urban Sports membership • Corporate benefits • Delicious food in the office every day • Culinary team events