Senior Product Manager – User Activation, Growth

🕒 March 31

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Taxfix

WebsiteLinkedInAll Job Openings

201 - 500 employees

Interested in becoming a Taxfixer? Explore our open roles: https://taxfix.de/en/careers/

📋 Description

• Own the end-to-end user journey: from the first app touchpoint through personalized onboarding, intelligent product steering (self-employed or income tax filers), seamless registration & authentication, activation, and user management • Develop a deep understanding of user needs, ideal customer profiles, behavior, and friction points in the existing user experience through qualitative research (user interviews, analyzing user flows, etc.), data analytics, and experimentation • Translate user problems into clear hypotheses on how to grow user adoption and revenue, applying Behavioral Science principles such as nudging, choice architecture, and cognitive bias reduction • Develop and pre-validate solution options for driving Activation & Growth KPIs using synthetic research • Define clear Activation & Growth KPIs to guide prioritization and measure impact, then develop and execute a disciplined backlog of experiments leveraging AI to accelerate hypothesis generation, prototyping, and test design optimizing existing growth loops and deploying new ones • Own planning quality end-to-end: from rigorous impact assessment and prioritization to leveraging AI in the development process to ship predictably and with confidence • Lead your cross-functional team (Engineering, Design, Data) to run effective experiments, while building strong relationships with Marketing, leadership, and other product teams to create a shared understanding of growth levers, metrics, and learnings

🎯 Requirements

• 5+ years of product management experience in consumer-facing digital products • Proven track record of driving product-led growth for a high-scale consumer product with measurable growth impact, working with cross-functional teams • Applied knowledge of Behavioral Science including nudging, choice architecture, and cognitive bias reduction - to influence user behavior and improve activation • Strong qualitative research skills, including user interviewing and user flow analysis, combined with a data-driven, analytical mindset and deep user empathy to identify high-impact opportunities and drive KPI impact • Hands-on experience leveraging AI to develop hypotheses, run experiments, create prototypes, and pre-validate solution options • Experience with high-tempo experimentation and funnel optimization to improve existing and launch new growth loops • Structured approach to planning and prioritization, with the ability to develop rigorous impact assessments and deliver reliably • Demonstrated ability to collaborate efficiently with designers, engineers, marketers, and company leaders, creating alignment and driving decisions with an inclusive communication style and the ability to develop well-structured, data-informed narratives • High ownership mindset you drive problems to resolution without waiting to be directed • Full professional proficiency in English.

🏖️ Benefits

• A chance to do meaningful, people-centric work with an international team of passionate professionals. • Holistic well-being with free mental health coaching sessions and yoga. • A monthly allowance to spend on an extensive range of services that you can use and roll over as flexibly as you like. • Employee stock options for all employees—because everyone deserves to benefit from the success they help to create. • 30 annual vacation days and flexible working hours. • Work from abroad for up to six weeks every year. Just align with your team, and then enjoy your trip. • Plenty of opportunities to socialise as a team. In addition to internal tech meetups, our international team hosts regular get-togethers—virtually and in person when possible. • Free tax declaration filing, of course, through the Taxfix app—and internal support for all personal tax-related questions. • Have a four-legged friend in your life? We’re happy to have dogs join us in the office.