Digital Marketing Specialist

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Twoconnect

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2018

🏥 Healthcare

⚖️ Legal

📦 Logistics

Healthcare • Legal • Logistics

Twoconnect is an outsourcing service provider specializing in tailored and scalable offshore staffing solutions for businesses in Australia and New Zealand. They offer expert HR consulting, talent sourcing, onboarding, and performance management to help companies build dedicated offshore teams in various industries, including accounting, IT, healthcare, and retail. With a focus on long-term partnerships, Twoconnect streamlines the recruitment and management of remote staff to enhance operational efficiencies and reduce costs.

📋 Description

• Develop, implement and manage digital marketing campaigns across Google Ads, paid social, LinkedIn, email and other relevant digital channels • Create and manage high-quality digital marketing content across multiple channels • Translate technical information from internal subject matter experts into compelling, audience-focused messaging • Develop and execute email marketing campaigns and customer nurture programs • Monitor, analyse and report on digital marketing performance using Google Analytics and other marketing platforms • Identify trends and opportunities to improve campaign effectiveness and return on investment • Optimise campaigns, content, online visibility and channel performance based on data-driven insights • Provide recommendations on channel selection, marketing investment and campaign strategy • Collaborate with internal stakeholders and subject matter experts to implement digital marketing strategy and improve marketing processes and workflows • Stay current with digital marketing trends, AI tools, platform updates and industry best practices • Contribute to broader marketing and cross-channel initiatives as required

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Digital Media, Business or a related field • At least 3 years’ experience in Digital Marketing Specialist, Digital Marketing Executive or similar roles • Hands-on experience managing Google Ads campaigns, including campaign setup, optimisation, reporting and performance analysis • Experience with paid social advertising, particularly Meta Ads • Experience planning and managing LinkedIn marketing campaigns and ongoing social media content • Strong understanding of digital marketing analytics, including Google Analytics and campaign performance reporting • Ability to interpret data and provide practical recommendations • Experience creating engaging written and digital content across multiple channels • Ability to use AI tools effectively while maintaining an authentic brand voice and avoiding generic AI-generated messaging • Experience developing and executing email marketing campaigns and customer nurture programs • Strong copywriting, communication and presentation skills • Highly organised, analytical and detail-oriented • Strong collaboration skills and ability to work effectively with internal stakeholders and subject matter experts • Passion for digital marketing and continuous learning

🏖️ Benefits

• Work from home • Mon - Fri: 7:00 AM – 4:00 PM PHT (adjustments will be made for daylight saving time) • HMO with 2 free dependents and medical reimbursements • Government-mandated benefits • Opportunities to work with leading companies in Australia and beyond • Training programmes for career development • Engaging company outings, team activities and wellness sessions • Supportive, inclusive culture • Dedicated managers focused on your growth and success • Competitive pay and benefits • Additional entitlements • Structured career development programs • Equal opportunity and inclusive workplace