Field Sales Manager – Field Sales, FMCG

🔥 6 hours ago

🇩🇪 Germany – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🏙️ Outside Sales

👻 Ghost score 12%

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🗣️🇩🇪 German Required

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Logo of vly

vly

11 - 50 employees

Founded 2018

🏥 Healthcare

🏭 Manufacturing

🍽️ Food & Beverage

💰 $2.1M Series A - VlyFoods on 2022-09

Healthcare • Manufacturing • Food & Beverage

vly is a consumer food brand that develops and sells 100% plant-based milk alternatives, high-protein shakes and yogurt-style drinks. It operates an online direct-to-consumer store (Shopify) and sells products through supermarkets and retail partners across European markets. vly emphasizes nutrition-forward, low-sugar formulations and barista-friendly products, and communicates product details, impact and customer reviews on its eCommerce site.

📋 Description

• Manage key retail accounts on-site, primarily REWE and EDEKA • Acquire new supermarkets • Advise and support newly acquired supermarkets • Ensure 100% distribution • Implement campaigns and promotions on supermarket shelves • Represent vly in the Cologne region as well as at trade fairs and events • Develop relationships at occasional events outside Berlin

🎯 Requirements

• Professional experience managing retail partners in the field for an FMCG company • Strong knowledge of the retail sector and familiarity with CHEP, NR, displays, and EAN • Completed vocational training, university degree, or trainee program, ideally with a focus on sales • Strong negotiation skills and ambition • Confident working with numbers, Excel, and PowerPoint • Friendly and persistent sales talent • Interest in innovative products and identification with a healthy lifestyle • Excellent German skills • Fluent English • Willingness to thrive in a start-up culture with flat hierarchies and plenty of opportunities

🏖️ Benefits

• Purpose: This role directly contributes to making the food system healthier and more sustainable • Genuine team spirit, with regular vly Day events, team lunches, and offsite events • Modern equipment with Mac/Windows hardware • Individual coaching opportunities • Subsidy for the BVG / Deutschlandticket • Company car • Subsidy for an Urban Sports Club membership • Participation in exciting FoodTech events and networking opportunities • vly flat rate: Enjoy unlimited vly products

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