Senior Director, Sales Enablement

Job not on LinkedIn

🔥 1 minute ago

⚔️ Virginia – Remote

⚔️ Virginia – Remote

💵 $104k - $160k / year

⏰ Full Time

🟠 Senior

📊 Sales Operations

👻 Ghost score 0%

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The College Board

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1900

📚 Education

🤝 Non-profit

Education • Non-profit

The College Board is a mission-driven, not-for-profit organization dedicated to promoting excellence and equity in education. It connects students to college success and opportunity by supporting them in building essential skills for higher education and removing barriers to access. The College Board operates with a focus on respect, diversity, inclusion, and collaboration, with a diverse and dedicated team of professionals. Based in several locations across the United States, they strive to modernize operations and increase their digital footprint, supporting students and families nationwide.

📋 Description

• Own the end-to-end SAT Suite sales enablement strategy for go-to-market efforts • Translate product updates, program strategy, and competitive positioning into differentiated messaging • Drive alignment across CRA, Product, and field teams in the cross-divisional go-to-market process • Own sales cycle collateral development and updates and the SDP briefing process • Ensure field and sales readiness for launches, state pursuits, and district growth initiatives • Lead end-to-end enablement of SDP and inside sales teams • Design and deliver trainings, live sessions, workshops, SDP briefings, and one-on-one coaching • Partner with sales teams to refine messaging and improve effectiveness in customer engagements • Travel to support regional sales teams, major sales opportunities, and high-stakes engagements • Identify and close execution gaps using feedback, performance signals, and win/loss insights • Own pitch decks, playbooks, competitive positioning guides, and leave-behind materials • Support state and district pursuit materials, including positioning, win themes, and RFP narratives • Support high-stakes state and district engagements, presentations, strategy sessions, and customer interactions • Represent the SAT Suite at conferences and external events • Build bench strength across CRA to expand external representation • Continuously refine messaging, collateral, and enablement strategies to improve win rates and sales performance • Report to the Executive Director, Market Development and Engagement

🎯 Requirements

• 5–8+ years of experience in sales enablement, go-to-market strategy, or business development • Experience supporting or enabling sales teams to drive sales • Experience in K-12 education, ed tech, and/or product sales enablement a plus • Familiarity with assessment, edtech, or large-scale education programs • Experience developing sales collateral, playbooks, and/or go-to-market materials • Strong ability to translate complex product or program strategy into clear, actionable messaging • Strong written and verbal communication skills, including executive-level presentation development • Ability to work cross-functionally and drive alignment across multiple stakeholders • Strong analytical and strategic thinking skills, including using data and feedback to improve performance • Willingness to travel approximately 20–30% to support sales teams, trainings, conferences, and high-stakes customer engagements • Direct experience supporting state-level procurement, RFP environments, or large-scale district sales a plus • Experience in competitive positioning, win strategy development, and sales coaching a plus • Passion for expanding educational and career opportunities and mission-driven work • Curiosity and enthusiasm for emerging technologies, willingness to experiment with and adopt AI-driven solutions, and comfort learning new digital tools independently • Clear and concise written and verbal communication skills • Learner’s mindset and commitment to growth • Drive for impact and excellence, including data-informed decision-making • Collaborative and empathetic approach • Authorization to work in the United States

🏖️ Benefits

• Fully remote or hybrid option for candidates living near College Board offices (Tuesday and Wednesday in office) • Comprehensive compensation and benefits package • Location-adjusted salaries • Transparent compensation and benefits conversations • Meaningful career and supportive team • Opportunity to work for a self-sustaining nonprofit • Professional development through trainings, workshops, coaching, and learning opportunities