Director of Marketing

Job not on LinkedIn

🔥 14 minutes ago

🇺🇸 United States – Remote

💵 $172k - $215k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Lumen Energy

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2018

⚡ Energy

🏠 Real Estate

💸 Finance

Energy • Real Estate • Finance

Lumen Energy is a company focused on unlocking solar funding opportunities and providing end-to-end solar solutions for commercial real estate. The company partners with organizations to provide solar feasibility assessments, manage solar projects, and incorporate solar strategies in real estate development cycles. Lumen Energy's platform offers solar performance monitoring, ESG reporting, and financing options to optimize the implementation and management of solar energy solutions in real estate portfolios. The company aims to decarbonize and add value to real estate properties by making solar energy a profitable and manageable investment.

📋 Description

• Lead and scale Lumen Energy’s marketing function during a critical growth phase • Report to the Head of Sales Operations • Manage an initial team of two direct reports • Hire, mentor, and manage a growing marketing team • Set goals, priorities, and performance metrics aligned with company OKRs • Foster experimentation, data-driven decision making, and continuous improvement • Build scalable processes and automated systems • Own marketing strategy and roadmap with the leadership team • Define and refine the Ideal Customer Profile and go-to-market segmentation • Drive product marketing and positioning strategy across channels • Set and track KPIs for pipeline generation, brand awareness, and marketing-influenced revenue • Own top-of-funnel strategy and execution, including ABM programs targeting institutional commercial real estate owners • Drive multi-channel campaigns across outbound, paid, content, and events • Optimize the marketing technology stack and attribution models • Partner with Sales on lead quality, handoffs, and opportunity acceleration • Report marketing performance, pipeline contribution, and ROI to executive leadership • Elevate brand positioning and visual identity • Oversee blogs, videos, social media, webinars, and thought leadership • Lead event strategy including sponsorships, conferences, webinars, and executive engagements • Position Lumen Energy and its executives as category leaders in commercial solar and clean energy • Collaborate with Sales, Product, and executive leadership on go-to-market strategy • Ensure sales enablement materials and tools support revenue goals • Represent Marketing in strategic planning and decision making • Participate in recurring CEO/Fractional CMO, Head of Sales Operations, marketing, sales-marketing alignment, executive, all-hands, and cross-functional meetings

🎯 Requirements

• 10+ years of progressive B2B marketing experience • At least 3–5 years in leadership roles • Proven track record building and scaling demand generation programs that drive measurable pipeline and revenue • Experience managing and developing high-performing marketing teams • Deep expertise across demand generation, content, events, product marketing, and brand • Strong analytical skills with ability to translate data into strategy and action • Excellent written and verbal communication and storytelling skills • Experience working closely with sales teams and understanding B2B sales cycles • Comfort operating in fast-paced, high-growth environments with evolving priorities • Ability to set strategic direction and execute tactically when needed • Experience in climate tech, proptech, commercial real estate, or B2B SaaS preferred • Background selling to institutional buyers or complex, multi-stakeholder sales cycles preferred • Deep knowledge of ABM strategies and execution at scale preferred • Experience with HubSpot, Salesforce, and modern martech stacks preferred • Track record positioning category-creating or category-defining companies preferred • MBA or equivalent business experience preferred • Existing network in sustainability, commercial real estate, or clean energy sectors a plus

🏖️ Benefits

• Comprehensive health, dental, and vision insurance • 401(k) plan • Flexible PTO • Remote work flexibility • Professional development budget • Equipment and home office stipend • Leadership development opportunities • Equity/stock options may be included in additional compensation • Mission-driven work accelerating the clean energy transition