
1001 - 5000 employees
🍽️ Food & Beverage
🏭 Manufacturing
Food & Beverage • Manufacturing • Foodservice
Heartland Food Products Group is a global leader in producing low-calorie sweeteners and liquid water enhancers. Located in Indianapolis, Indiana, the company is renowned for its flagship product, Splenda®, which is widely recognized and recommended by medical professionals for aiding in healthier lifestyles. Through innovative manufacturing and private label capabilities, Heartland focuses on helping individuals manage their health goals, like weight loss and diabetes, by reducing sugar intake.
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1001 - 5000 employees
🍽️ Food & Beverage
🏭 Manufacturing
Food & Beverage • Manufacturing • Foodservice
Heartland Food Products Group is a global leader in producing low-calorie sweeteners and liquid water enhancers. Located in Indianapolis, Indiana, the company is renowned for its flagship product, Splenda®, which is widely recognized and recommended by medical professionals for aiding in healthier lifestyles. Through innovative manufacturing and private label capabilities, Heartland focuses on helping individuals manage their health goals, like weight loss and diabetes, by reducing sugar intake.
• Serve as the primary sales lead and relationship owner for Meijer • Build and deepen partnerships with Meijer merchandising teams to drive mutual growth • Represent Heartland’s brand portfolio with confidence, credibility, and a growth mindset • Develop and execute annual Joint Business Plans aligned to Heartland’s growth, profitability, and brand-building priorities • Lead assortment, pricing, merchandising, and promotional strategies that expand distribution and household penetration • Champion innovation and new item launches, ensuring strong customer alignment and flawless execution • Own volume, trade spend, and profitability targets for Meijer • Lead promotional planning, display strategy, and in-store/online execution with merchandising teams • Provide accurate forecasting and demand inputs to support high service levels and efficient inventory management • Use syndicated data, including Circana/IRI and Nielsen, and customer insights to identify category opportunities and support fact-based selling • Partner with customer merchandising teams to improve shelf placement, promotional ROI, and execution quality • Translate data into clear, compelling stories that support brand and category growth • Directly manage and coach one Key Account Manager • Set priorities, provide feedback, and support professional development • Act as the voice of Meijer internally, aligning marketing, R&D, supply chain, finance, and operations • Partner with marketing and category management to deliver customer-relevant brand strategies
• Bachelor’s degree required; MBA a plus • 7+ years of CPG sales or customer leadership experience • Direct experience calling on Meijer required • Established relationships with Meijer merchandising teams • Strong understanding of grocery retail, trade management, and category management • Proven track record of delivering profitable growth • Prior people management experience or demonstrated readiness to lead • Experience managing branded food or beverage portfolios preferred • Strong analytical and financial acumen • Comfort working in a fast-paced, growth-oriented, matrixed organization
• Leadership responsibility for one direct report • Professional development support for the Key Account Manager • Collaborative, high-performance team culture
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