Director, Product Marketing

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $232k - $260k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Horizon3.ai

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2019

🔒 Cybersecurity

🤖 Artificial Intelligence

☁️ SaaS

Cybersecurity • Artificial Intelligence • SaaS

Horizon3. ai is a cybersecurity company that specializes in autonomous penetration testing through its platform, NodeZero. The company's mission is to proactively identify and address attack vectors before they can be exploited, allowing organizations to continuously assess their security posture across various environments including cloud, IoT, and on-premises systems. Founded by veterans from the US Special Operations and National Security sectors, Horizon3. ai offers a self-service SaaS solution that provides organizations with insights into their security vulnerabilities without requiring persistent or credentialed agents.

📋 Description

• Lead the product marketing function and establish its strategy, operating model, and talent system • Report to the VP of Corporate & Product Marketing and lead a team currently expected to include three direct reports • Define and execute product marketing strategy across the NodeZero platform • Establish architecture for Horizon3’s capabilities as one proactive security platform • Evolve market positioning toward evidence-based proactive security and CTEM • Translate product and market strategy into buyer narratives for security, IT, cloud, identity, application, infrastructure, compliance, and offensive-security teams • Identify high-value market opportunities, buying centers, use cases, and customer segments; prioritize investment against business impact • Represent product marketing in executive planning, board preparation, analyst engagements, industry events, and strategic customer conversations • Create and scale a repeatable product launch methodology and operating system • Oversee messaging, positioning, pricing and packaging inputs, buyer journeys, launch content, campaigns, enablement, analyst materials, and customer communications • Establish feedback loops from product feedback, field intelligence, customer evidence, and competitive insights into Product and executive decision-making • Lead, coach, develop, recruit, onboard, mentor, and retain product marketing talent • Build portfolio ownership models, team operating rhythms, reusable assets, and AI-assisted workflows • Partner with Sales and Revenue Operations on pipeline, conversion, deal velocity, win rates, expansion, retention, and customer value • Develop enablement covering messaging, discovery, qualification, solution narratives, demos, objection handling, competitive responses, sales plays, and training • Partner with Customer Success and Customer Marketing on adoption, expansion, advocacy, and customer-proof programs • Own product narratives and guide proof-first content including product pages, solution briefs, technical blogs, buyer’s guides, white papers, customer stories, webinars, executive POVs, analyst materials, demos, and presentations • Partner with Communications, Analyst Relations, Demand Generation, Field Marketing, and Alliances on integrated programs • Serve as strategic partner to Product and Engineering, Attack Research, and technical subject-matter experts • Build cross-functional alignment and clarify decision rights, owners, dependencies, and next actions • Lead AI-assisted workflow adoption while protecting accuracy, security, brand quality, customer trust, and human judgment • Define the product marketing scorecard and establish reporting on business impact, risks, dependencies, and recommended actions • Partner with Finance, Revenue Operations, and marketing leadership on planning, budgets, headcount, forecasting, and resource tradeoffs • Use Salesforce, product analytics, market intelligence, win/loss data, and customer insights to make investment decisions and improve performance

🎯 Requirements

• 10+ years of B2B product marketing experience, including significant experience in enterprise SaaS, cybersecurity, cloud, infrastructure, or another complex technical category • 4+ years of experience leading, coaching, or managing product marketers and building high-performing cross-functional teams • Demonstrated success defining product marketing strategy and operating models across multiple products, segments, or buying centers • Track record of launching and scaling complex technical products with measurable impact on pipeline, revenue, adoption, retention, or market position • Strong understanding of cybersecurity markets, buyer journeys, competitive dynamics, and turning technical differentiation into commercial advantage • Ability to move between executive strategy and technical detail, building trust with board-level leaders, product executives, sales teams, engineers, security practitioners, and customers • Exceptional writing, presentation, facilitation, and stakeholder-management skills • Experience building repeatable launch, enablement, content, customer-insight, and measurement systems • Ability to operate effectively in ambiguity, create clarity, and drive decisions across a high-growth organization • Strong business judgment and analytical skills; comfort using data to prioritize investments and assess performance • Minimum 25Mbps consumer-grade broadband connection • Must be legally authorized to work in the United States • Nice-to-have: experience marketing offensive security, autonomous security, cloud security, identity security, application security, exposure management, CTEM, vulnerability management, security operations, or adjacent enterprise cybersecurity products • Nice-to-have: experience with product-led, sales-led, partner-led, or hybrid go-to-market models • Nice-to-have: experience supporting analyst relations, executive thought leadership, category creation, customer advisory programs, or major industry events • Nice-to-have: experience using AI and automation in marketing operations, research, content, enablement, or reporting • Nice-to-have: experience with Salesforce, product analytics, marketing automation, customer intelligence, and business-intelligence tools • Nice-to-have: experience in a fast-growth company that scaled its product portfolio, customer base, and go-to-market organization

🏖️ Benefits

• Equity package in the form of stock options for all full-time roles • Health, vision and dental insurance for you and your family • Flexible vacation policy • Generous parental leave • Career development opportunities • Inclusive culture • Collaborative environment encouraging creativity • Remote-first work model • Up to 20% travel for executive meetings, customer engagements, launches, industry events, sales-team engagement, partner programs, and internal offsites • Minimum 25Mbps consumer-grade broadband connection required