VP Growth Marketing

Job not on LinkedIn

🔥 6 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

📈 Growth Marketing

👻 Ghost score 11%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

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• Jobs at this company usually fill in 29 days.
• No salary listed.

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Jonas Software

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🏗️ Construction

💼 Consulting

🏥 Healthcare

Construction • Consulting • Healthcare

Jonas Software is a prominent acquirer of vertical market software companies, with a rich history of over 20 years. The company focuses on mission-critical software solutions across various industries, aiming to provide business tools and a network for growth. Jonas Software operates under a decentralized structure, allowing acquired companies to maintain their autonomy while tapping into Jonas's extensive experience and best practices. They adhere to a 'buy & hold forever' strategy, ensuring long-term stability and a permanent home for acquired businesses. With more than 130 successful acquisitions under its belt and being part of Constellation Software, Jonas Software emphasizes preserving the legacy and culture of the companies it acquires, fostering a culture of sharing and leveraging expertise in vertical market software.

📋 Description

• Own integrated demand generation strategy and measurable contribution to qualified pipeline, customer acquisition, and recurring revenue • Build and optimize paid search, SEO, AI search visibility, email, content, social, webinars, events, and targeted outbound campaigns • Develop account-based marketing programs for golf course operators, multi-course organizations, and enterprise prospects • Lead Back2Base marketing to engage existing customers, promote additional Club Caddie solutions, and drive adoption, cross-sell, and expansion in partnership with Customer Success • Partner with Sales on lead quality, funnel conversion, pipeline velocity, and marketing-sourced and influenced revenue • Own marketing automation, CRM alignment, attribution, testing, channel ROI, and data-driven budget allocation • Own portfolio positioning, value propositions, buyer personas, competitive differentiation, and product messaging • Partner with Product Management and Sales on product launches and go-to-market plans; translate AI and other innovations into clear customer value • Develop sales enablement, competitive intelligence, customer stories, and product campaigns supporting acquisition and expansion • Use customer feedback, market trends, and product performance to refine messaging and commercialization • Lead and develop the marketing team, establishing priorities, accountability, and performance expectations • Oversee brand, website, digital content, creative, communications, and thought leadership • Direct trade shows, conferences, customer events, webinars, and sponsorships with measurable pipeline and brand impact • Manage agencies, contractors, and marketing technology partners for quality, efficiency, and ROI

🎯 Requirements

• Ability to own integrated demand generation strategy and measurable contribution to qualified pipeline, customer acquisition, and recurring revenue • Experience building and optimizing paid search, SEO, AI search visibility, email, content, social, webinars, events, and targeted outbound campaigns • Experience developing account-based marketing programs for golf course operators, multi-course organizations, and enterprise prospects • Experience engaging existing customers through targeted education and campaigns to drive adoption, cross-sell, and expansion • Experience partnering with Sales on lead quality, funnel conversion, pipeline velocity, and marketing-sourced and influenced revenue • Experience with marketing automation, CRM alignment, attribution, testing, channel ROI, and data-driven budget allocation • Experience with portfolio positioning, value propositions, buyer personas, competitive differentiation, and product messaging • Experience partnering with Product Management and Sales on product launches and go-to-market plans • Experience translating AI and other innovations into clear customer value • Experience developing sales enablement, competitive intelligence, customer stories, and product campaigns • Experience using customer feedback, market trends, and product performance to refine messaging and commercialization • Leadership experience developing a marketing team and establishing priorities, accountability, and performance expectations • Experience overseeing brand, website, digital content, creative, communications, and thought leadership • Experience directing trade shows, conferences, customer events, webinars, and sponsorships • Experience managing agencies, contractors, and marketing technology partners • Ability to work 40 scheduled weekly hours

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